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Tuesday
October 17, 2006
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November 13 SBJ In-Depth: Media: Controlling The Message

Look throughout sports and it’s obvious that the growing trend among teams and leagues is controlling the message they deliver to the public. Whether it’s buying a media outlet or limiting access, teams and leagues are finding ways to change, alter or define their message. We’ll look at the considerations that go into the moves and how much is driven by the desire to maximize revenues. We’ll also examine the potential backlash from alienating media outlets that may respond by limiting their coverage. Publishing Date: November 13. Ad Close Date: October 30. For information on advertising contact National Ad Director Julie Tuttle at 212-500-0711 or jtuttle@sportsbusinessjournal.com.

Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Crawley at 704-973-1525 or heatherc@sportsbusinessdaily.com.




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