WTA Launches "40 Love" Ad Campaign Sony Open Dir Talks Renovation Singapore Lands WTA's Season-Ending Event Wimbledon Head Calls For Tours To Up Payouts ATP Narrows Search For Drewett Successor Expanded TV Coverage For WTA Event Grand Slams To Up Drug Testing Funds Indian Wells CEO Questions ATP Purse Decision Xerox To Be WTA's Largest Partner Memphis ATP Tourney Renamed
Your search for "WTA" returned 307 results
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SBD Article
WTA Launches Global "40 Love" Global Ad Campaign Via Print, TV, Digital
Published June 18, 2013 by Preston BoundsThe WTA today fully launched its global "40 Love" ad camp... Allen also worked on the WTA's "Strong Is Beautiful" campaign that launched in... ...paign, ad materials will be made available to all WTA int'l tournaments and global TV partners, with sp... ...h the U.S. Open and the season-ending BNP Paribas WTA Championships in Istanbul, with publications for... " WTA CMO Andrew Walker said a goal of the ads was to h...
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SBD Article
Sony Open's Adam Barrett Talks Renovation Plans For ATP/WTA Event In Miami
Published May 14, 2013...n Tournament Dir Adam Barrett said the annual ATP/WTA event at Crandon Park Tennis Center in Miami has...
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SBD Article
WTA Signs Five-Year Deal To Hold Its Season-Ending Championships In Singapore
Published May 08, 2013The WTA awarded Singapore its season-ending championships... WTA Chair & CEO Stacey Allaster said her hope is to m... Singapore also adds to the WTA’s Asia–Pacific strategy, she said, making the reg... ...ter said moving the event to Singapore allows the WTA to bring the game “to markets where we can’t go w... ...e-year deal with Singapore is the “first time the WTA has locked into a city for the year-end event for...
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SBD Article
Wimbledon Head Calls For ATP, WTA To Follow Suit With Slams, Raise Payouts
Published April 25, 2013...nt increases in prize money" and that the ATP and WTA "need to make a greater contribution to the futur...
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SBD Article
ATP Narrows Search For Drewett Successor To Two Internal Candidates
Published April 12, 2013...ignore such nonsense” as on-court coaching during WTA events, but it was “instituted partly because of... “Here's something the WTA should know:
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SBD Article
Expanded TV Coverage, Top Players Highlight Family Circle Cup WTA Event
Published April 03, 2013WTA Tour Family Circle Cup GM Bob Moran and Tournamen... ...na Williams and eight other top 25 players on the WTA Tour “are at the Family Circle Cup this week. ...the awkward spot the Family Circle Cup has on the WTA calendar -- just after” the BNP Paribas Open and... ..., to a spot opposite the Family Circle Cup on the WTA Tour schedule. ...ocess is part of a deal for int’l rights that the WTA Tour “announced late last year, with more [than]...
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SBD Article
Tennis Grand Slams Will Pledge More Funds To Increase Drug Testing
Published February 28, 2013...“put the anti-doping contributions of the ATP and WTA Tours at a mere” $326,000 each. ...ontribution to the fund, but it is unclear if the WTA and ATP Tour, which also help pay for the sport's...
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SBD Article
BNP Paribas Open CEO Calls ATP Decision To Not Increase Tourney's Purse "Bizarre"
Published February 12, 2013" The WTA Tour had already approved the increase, but if th... e ATP does not vote for approval, the WTA's increase "won't happen, because the BNP Paribas...
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SBD Article
Xerox Set To Finalize Three-Year Deal With WTA Making It Tour's Largest Partner
Published February 04, 2013The WTA today formally announced a three-year, multi-mill... ...business services and office document technology (WTA). ...deal "will be the tour’s largest sponsorship, the WTA will continue to seek a partner to fill the role... " The WTA "initially wanted Xerox to take that top sponsors... " The WTA’s six-year, $88M title sponsorship deal with Sony... " WTA Chair & CEO Stacey Allaster said that the tour is...
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SBD Article
Memphis ATP Tournament Renamed U.S. National Indoor Tennis Championships
Published November 26, 2012The ATP tournament in Memphis is "receiving a new name: The U.S. National Indoor Tennis Championships," according to Kyle Veazey of the Memphis COMMERCIAL APPEAL. Event owner Sharks Sports & Entertainment said that the new name is "part of a long-term branding initiative." SSE Exec VP/Business Operations Michael Lehr said that the company "is in 'active discussions with over half a dozen' potential naming or presenting sponsors for the event, but that the 'Indoor' moniker will remain a consta...
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SBD Article
Allaster Discusses WTA's Search For Global Partner, Potential Championships Sites
Published October 23, 2012It has been a “frenetic phase as the WTA continues its thus-far unsuccessful search for a... ...formal bid process to choose the next site of the WTA Championships,” according to Christopher Clarey o... ” WTA Chair & CEO Stacey Allaster “expects the final po... ...sed the Championships and other issues facing the WTA. How important is the WTA Championships to your tour? ...ld be nice to go to a market where you don’t have WTA tennis.
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SBD Article
WTA Unveiling New Ad Campaign Featuring Celebs Including Donald Trump, Aretha Franklin
Published August 21, 2012 by Daniel KaplanThe WTA Tour is launching a new ad campaign today featuri... ...Beautiful" series that began last year, featuring WTA players alone. ...ded by CAA’s Alan Gold, a former tennis exec, the WTA reached out to the celebrities, who did not charg... The WTA is not putting any cash behind the ads, but inste... The WTA also will run the three video ads on YouTube.
