WNBA Mulling Expansion To New Markets WNBA Finals Viewers Up Through Two Games WNBA Sees Slight Attendance Bump In '14 Weekend Plans With Mercury's Ann Meyers Drysdale Dream's Schimmel Leads WNBA In Jersey Sales Laurel Richie Discusses "WNBA Pride" WNBA Campaign Helping Unify Team's Efforts Walter Takes Long View On WNBA Sparks WNBA's Richie Discusses New LGBT Initiative WNBA Recruiting LGBT Fans
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SBD Article Published September 16, 2014
With the WNBA Finals' TV ratings up from last season and an "in... " WNBA President Laurel Richie: In Phoenix, Tyler Killian wrote the WNBA champion Mercury believe C Brittney Griner "can b... " The WNBA, "still fighting for credibility but on much firm...
SBD Article Published September 12, 2014 by Austin Karp
The return of the WNBA Finals to broadcast TV has given the event a boos... Meanwhile, the ’14 WNBA Playoffs averaged 114,000 viewers on NBA TV, mark... ...210,000 viewers on NBA TV, marking the net’s best WNBA Playoff audience on record.
SBD Article Published August 19, 2014
WNBA teams averaged 7,578 fans per game in '14, markin...
SBD Article Published July 18, 2014 by Jillian Fay
The WNBA Mercury on Thursday night won their 12th straight... The WNBA and U.S. Airways Center staff, they’re kind of ta... The panel is kind of a WNBA panel -- I know (WNBA President) LAUREL RICHIE is on it and (former WNBAer) LISA LESLIE is on it. We’ll be talking to seas... ...gs -- DAN MAJERLE has been very supportive of the WNBA and he’s got his restaurant and hosts a lot of pl...
SBD Article Published July 15, 2014
Dream G Shoni Schimmel has the WNBA's best-selling jersey at WNBAStore. Schimmel, who will start in Saturday's WNBA All-Star Game in Phoenix, is one of seven All-Sta... ...ise list for the first time in franchise history (WNBA).
SBD Article Published June 23, 2014
WNBA President Laurel Richie said the league's new "WNBA Pride" campaign that markets specifically to LGBT... Voepel noted fans for the most part see the "WNBA Pride" campaign "as a positive step toward recogn... izing this segment of WNBA supporters, many of whom have felt marginalized o...
SBD Article Published June 11, 2014
WNBA President Laurel Richie said that the league's "WNBA Pride" campaign was created to "unify the smaller... ...ressure, and wasn’t spurred by gay athletes” like WNBA Mercury C Brittney Griner, Nets C Jason Collins a... ...s participating in the questionaire had been to a WNBA game and that 25% had watched one on television. However, Macur writes the WNBA “could have done this sooner, and helped change t...
SBD Article Published June 10, 2014
WNBA Sparks co-Owner Mark Walter said that he and his...
SBD Article Published May 27, 2014
WNBA President Laurel Richie said that the league's re... cently announced a "WNBA Pride" marketing campaign targeting the LGBT comm... The WNBA at the league level has had a tenuous relationshi...
SBD Article Published May 21, 2014
The WNBA is launching a new marketing effort called WNBA Pride aimed at the LGBT community. ...The effort includes the creation of a new site on WNBA.com, called WNBA. In addition, WNBA teams will host Pride-themed games throughout Jun... The WNBA also will celebrate LGBT Pride on national TV wit... A new WNBA Pride logo will appear during the broadcast in co... ” The WNBA commissioned a study in ‘12 that “found that 25 p...
SBD Article Published May 16, 2014 by John Lombardo
The WNBA tips off its ‘14 season on Friday night backed by... a new “WNBA Summer Hoops” marketing campaign aiming to drive... New for the WNBA this year is Samsung sponsoring the league’s play... The WNBA also begins its 18th season with the Sparks franc...
SBD Article Published May 09, 2014
...t's "opted not to renew its sponsorship" with the WNBA Storm, so the team's nickname is now "on the fron...