Toyota's Venture Into NASCAR Still Paying Off Virtual On-Field Ads Causing A Stir Toyota Pulls Superimposed Ads During 49ers Games Toyota To Sponsor Renovated DIS Toyota Planning Super Bowl Ad Around New Vehicle Toyota To Sponsor Fall NHRA Event In Vegas Car Companies Bank On Gen-6 Cars To Pump Sales Wknd Briefs Toyota Inks Richmond NASCAR Title Sponsorship USA Hockey Inks Deal With Toyota
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SBD Article Published December 04, 2014 by Adam Stern
Toyota Motor Sales USA Corporate Manager of Motorsports... ...R Motorsports Marketing Forum that 10 years after Toyota's entrance into NASCAR, the move continues to pay... "In 2004, when Toyota was entering NASCAR, there might've been a little... " Dahl noted that Toyota will sell about 2 million cars in the U.S. this y... "We had a story to tell about how deeply woven Toyota is in the United States, not just in terms of the...
SBD Article Published August 18, 2014
" Toyota ads displayed virtually on the playing surface du...
SBD Article Published August 12, 2014
Toyota "won't show the 'Toyota Red Zone' anymore" during NFL preseason broadcast... Toyota, the 49ers' exclusive auto partner, had its ad su... perimposed in "giant red letters showing 'Toyota Red Zone'" during Thursday's 49ers-Ravens game. Toyota spokesperson Sona Iliffe-Moon said, "We've heard... ...games, fans and viewers should no longer see the Toyota Red Zone once the ball is snapped.
SBD Article Published February 07, 2014 by Tripp Mickle
Toyota has signed on to become the first of four foundin... The 11-year deal gives Toyota naming rights for one of five entrances to the ve... When the renovation is done, Toyota will have video signage on the exterior of its en... trance and Toyota branding and cars inside the 20,000-square-foot e... Toyota VP/Marketing Communications & Motorsports Ed Lauk... ...aid, “People don’t know the heart and soul of the Toyota brand.
SBD Article Published December 18, 2013
Toyota VP/Marketing Jack Hollis said the company is "def... ...owl XLVIII, as the company will highlight the new Toyota Highlander with a 60-second spot, according to Mc... ...trategy" with lead agency Saatchi & Saatchi, L.A. Toyota "will take on a long list of car makers also adve...
SBD Article Published July 09, 2013 by Tripp Mickle
The NHRA signed Toyota to a multiyear title sponsorship of its fall even... The event, which will be called the Toyota Nationals, will be held Oct. Toyota receives on-site visibility and commercial invent... Toyota National Manager of Motorsports & Engagement Mark... ...and the overall excitement of Las Vegas, the NHRA Toyota Nationals is a guaranteed winner.” Toyota has been involved with the NHRA since '02.
SBD Article Published February 21, 2013
” Still, Daytona Toyota Scion dealership Owner Gib Dannehower said that d...
SBD Article Published January 20, 2013
...another manufacturer joining Ford, Chevrolet and Toyota in the 'foreseeable future ... the next year or t...
SBD Article Published December 04, 2012
Toyota has signed on to title sponsor Richmond Int'l Rac... The races will be known as the Toyota Owners 400 (Sprint Cup), which will celebrate the... company's car owners, and the Toyota Care 250 (Nationwide), which will focus on its au... ...s central Atlantic region is an important one for Toyota." The company also co-sponsors the Sprint Cup Toyota/Save Mart 350 in Sonoma in June.
SBD Article Published November 13, 2012 by Tripp Mickle
USA Hockey has signed Toyota as its new automotive sponsor. Toyota is USA Hockey's first auto sponsor since '04, whe... Toyota felt like a good fit because of the way they appr... ...mmunications Mike Bertsch worked on the deal with Toyota's ad agency, Saatchi & Saatchi.
SBD Article Published May 23, 2012
Toyota Racing Development President Lee White yesterday... ...p Racing and JTG Daugherty Racing -- “will remain Toyota organizations with new contracts that ‘extend bey... MWR has been with Toyota “since its entry into Cup racing" in '07, while J... ...engths of the extension, but “all of them will be Toyota teams at least through 2014." Toyota VP/Marketing Communications & Motorsports Ed Lauk...
SBD Article Published May 04, 2012 by Tripp Mickle
Toyota today announced a two-year extension of its spons... Toyota Engagement Marketing Manager Jim Baudino said, "I... " Toyota this year built a national ad campaign for its Ta... Feld Motor Sports COO Ken Hudgens said, "Toyota's been a partner of ours for a long time.