Adidas Restructures Reebok Management Reebok Seeks To Blend Shopping, Fitness Reebok's Fitness Focus Paying Off Reebok Cap Measures Impacts To Athletes' Heads Weekend Plans With Philippe Dube Company Sues Reebok Subsidiary Over Hockey Bag Reebok Launches "Live With Fire" Campaign Reebok Unveils "Rampage" Jackson Ad Campaign UFC Won't Let Jackson Wear Reebok In Cage Reebok Switches Ad Duties Back To DDB
Your search for "Reebok" returned 3,289 results
SBD Article Published October 22, 2013
...didas Group yesterday announced it is uniting the Reebok and adidas brands under one management team in No... He also will assume global responsibility for Reebok-CCM Hockey. ...the home of the adidas brand in the U.S. and the Reebok brand will continue to be based in Canton, Mass. In Boston, Taryn Luna reports Reebok North America President ULI BECKER yesterday left...
SBD Article Published October 07, 2013
Reebok's new FitHub store in the Boston suburb of Braint... ...heduled exercise classes -- is the latest step in Reebok’s effort to return to its personal fitness roots... " Reebok CMO Matt O'Toole said, "The stores are the perfec... " Reebok and its FitHub stores "hope to attract a broad ra... ...e CrossFit phenomena and the business behind it." Reebok in '10 signed a 10-year deal with CrossFit Inc.
SBD Article Published October 02, 2013
Reebok is "turning to sponsorship deals with prominent f... Reebok is "winning converts among hardcore sports enthus... " In addition to its CrossFit partnership, Reebok has linked with fitness group Les Mills and the S... " Reebok's effort "already appears to be paying off," as w... ...ofit last month, analysts were quick to note that Reebok was, for once, not cited as a problem.
SBD Article Published July 26, 2013
Reebok on Thursday announced the launch of the "Reebok Checklight skullcap, billed as a first-of-its-kin... " Reebok said that the cap helps "determine impact severit... " The Reebok Checklight is "being sold at reebok.
SBD Article Published May 17, 2013 by Theresa Manahan
...s himself for the past three years in Montreal as Reebok-CCM Hockey President & CEO.
SBD Article Published May 07, 2013
has sued Reebok alleging subsidiary Sport Maska Inc. ...d Sport Maska “denies all the claims and says its Reebok 20K hockey bag does not infringe on Grit’s design... " Grit Owner & CEO Greg Collins said that the Reebok bag “isn’t in stores yet, but is in a new order c...
SBD Article Published February 19, 2013
Reebok is kicking off “a new global marketing campaign c... ...can only dream of being as proxies for products, Reebok is going more toward the real-people approach.” Reebok said the new campaign is under the aegis of last... ” Reebok Global Brand Marketing Head Yan Martin said, “We’... ” The ad features “yoga expert and Reebok ambassador Tara Stiles, and Josh Bridges, runner-... up from the 2011 Reebok CrossFit Games.
SBD Article Published January 23, 2013
...ar in an ad campaign for a pair of training shoes Reebok is marketing as ‘All Terrain Vehicle’” as he prep... Reebok held a news conference in Chicago yesterday “to a... ...here” during Fox’ broadcast of the event, because Reebok is “not a UFC-approved sponsor and thus Jackson h... ” Reebok VP & Head of U.S. Marketing John Lynch said that... ” Lynch added that Reebok's “desire isn't necessarily to be affiliated with...
SBD Article Published January 17, 2013
...that the promotion won't let him wear new sponsor Reebok into the cage” for his Jan. Why can't I have Reebok? Jackson said that Reebok “would stick by him despite the ban, but surmised... ” Reebok confirmed Jackson's sponsorship, and the UFC said...
SBD Article Published January 16, 2013
...outed a return of its ad duties to McGarryBowen," Reebok Global Brand Marketing Head Yan Martin said that... ” During the time McGarryBowen worked with Reebok, the brand “ran afoul of the Federal Trade Commis... ” But that “doesn't seem to have driven Reebok away from the product entirely, and the company h... " Not affected by the shift were Reebok's “media planning and buying, which remain at Aeg...
SBD Article Published January 10, 2013
...erday acknowledged that his sponsorship deal with Reebok “has come to an end” after serving as its "primar... The move “comes only a few months after Reebok released Wall’s third signature basketball shoe.” adidas has owned the Reebok brand since ‘05 but Wall “now joins a three strip... Reebok created a new marketing campaign “last November c...
SBD Article Published December 21, 2012
...for the NFL, previously held by adidas subsidiary Reebok. Matters at Reebok “went from disappointing to ugly when a forensic... audit uncovered extensive fraud at Reebok’s Indian unit. ...US$162M] in annual revenues that Adidas gets from Reebok’s NHL-related sales. ...has therefore “slashed its 2015 sales target for Reebok by a startling one-third” to US$3.