LeBron James Leads NBA In Shoe Sales Man City, Nike Reach $109M Kit Deal Wiggins Talked To KU About Shoe Affiliation Agassi Back With Nike After Eight Years Adidas' Boston Tribute T-Shirt Selling Fast Nike Unveils Kobe Injury Campaign UConn Addresses Reasons Behind New Logo Nike Signs Second Deal With U.S. Figure Skater Nike Struggles To Retain Ad Edge UConn Introduces New Logo
Your search for "Nike" returned 6,189 results
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SBD Article
LeBron James' Signature Nike Sneakers Lead All NBA Players In U.S. Retail Sales
Published May 23, 2013Nike generated $300M "in U.S. retail sales in 2012 for... ...for his Jordan Melo M9. Data also showed that the Nike-owned Jordan Brand has "been on fire" with $2B in... But Rose "still lags the top guys at Nike. ...he is "getting his own brand of shoes courtesy of Nike, dubbed the 'MegaWatt.
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SBD Article
EPL Club Man City Begins U.S. Tour With New $109M Nike Kit Deal
Published May 21, 2013Nike will pay EPL club Manchester City $18. ...ings "will be boosted by the unveiling of the new Nike kit" after the company renegotiated City's previo... us deal with Umbro -- now owned by Nike. ..."doubled" its kit income following the deal with Nike. Club officials believe that "being part of the Nike empire will enable City to grow its presence glob...
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SBD Article
Top Recruit Andrew Wiggins Signs With KU, But Not Before Talking About Shoe Affiliation
Published May 15, 2013...onsored by adidas, while Wiggins has played for a Nike-sponsored AAU team and attended Nike basketball camps. Telep said a Nike rep several weeks ago told him Wiggins was “start... ...was told he can wear it during the game, and the Nike stuff he can wear the rest of the time around cam... ...g Florida State, Kentucky and North Carolina, all Nike schools (“The Drive,” WFNZ-AM, 5/14).
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SBD Article
Back Home: Andre Agassi Returns To Nike After Eight Years With Adidas
Published May 14, 2013Tennis HOFer Andre Agassi, who was sponsored by Nike from '88-'05, "reunited with the Swoosh on Monday... ...book page that shows him standing under the famed Nike logo.” Nike, the American College of Sports Medicine and the... ...s Courtney Nguyen notes through his 17 years with Nike, Agassi’s "flamboyant personality took center sta... " It was a "perfect throughline for Nike, which initially paired Agassi with its other ten...
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SBD Article
Adidas Raises More Than $1M For Bombing Victims With Sales Of Boston Tribute T-Shirts
Published April 23, 2013AD AGE's Michael McCarthy noted Nike has "pulled T-shirts reading 'Boston Massacre' an... " Nike North America Senior Communications Manager Brian...
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SBD Article
Nike Unveils Campaign Around Kobe's Injury Rehab; More "Tasteful" Than Adidas?
Published April 22, 2013Nike in yesterday's L.A. Times unveiled a “terrific ne... But Nike's ad is "a little more tasteful" (USATODAY. ...yesterday on his Twitter feed wrote, “Thank you @nike for this surprise spread in the paper this am. It...
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SBD Article
UConn Addresses Negativity Toward New Logo, Denies Finances Were Major Motivation
Published April 19, 2013UConn on Thursday "officially unveiled its new logo, and addressed the largely negative reaction" since the news became public earlier this month, according to a front-page piece by Don Amore of the HARTFORD COURANT. AD Warde Manuel asserted that the change was "not motivated by money, but to give the school's athletic teams a consistency in identity." Manuel: "This is not about merchandising. This is not about our trying to change to make more money. This is to make sure our identity is clea...
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SBD Article
The Cutting Edge: Nike Signs Deal With Second U.S. Olympic Hopeful Figure Skater
Published April 18, 2013Nike is "close to signing U.S. figure skater and Olymp... Nike earlier this year signed fellow Olympic hopeful A... ...e U.S. Figure Skating Association "helped connect Nike with Wagner and Gold.
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SBD Article
Nike Looks To Retain Advertising Edge In Face Of Audience Fragmentation, Changing Demos
Published April 15, 2013Nike recently has had a "harder time standing out amid... Nike is now a “behemoth," with $24B in annual sales "r... ” Swangard added as a result, Nike execs “run the risk of being the victim of their... ...age group most likely to discuss ads -- perceive Nike differently. ...lobal CEO Jez Frampton said that it often appears Nike is “competing against itself.” Nike, like all marketers, also is “coming to terms wit...
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Nike Designs More Fierce, Wolf-Like Husky Mascot As Part Of UConn Rebranding
Published April 12, 2013...and the new UConn logo were "designed for free by Nike at the request of the university's athletics divi... " UConn's student-athletes "wear Nike brand uniforms and footwear." UConn has been working with Nike to "evaluate all parts of its brand, including wo...
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SBD Article
Cal Unveils New Nike Uniforms To Be Consistent Across All Sports
Published April 11, 2013...two years of collaboration” with apparel provider Nike in an “attempt to achieve brand consistency acros... ” Nike created a “customized alpha-numeric font for Cal... ” Nike VP & Football Design Dir Todd Van Horne said, "It... Nike did a great job of designing them.
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SBD Article
Ashworth, Puma, Nike Roll Out Outfits Golfers Will Wear At The Masters
Published April 09, 2013” The Nike outfits Tiger Woods will wear for The Masters als... o were shown, with Williams noting the Nike line is “very traditional stuff" for Woods, "incl...
