Comcast Builds X1 Service Around NASCAR Deal NASCAR Promotes 11 Senior-Level Execs Goodyear Called Out For NASCAR Issues Stewart: Sponsors Have Stuck By Our Side Stewart Won't Face Charges For Fatal Crash Fanatics Lands NASCAR's At-Track Merch Sales Joe Gibbs Racing Signs Stanley Black & Decker Chicagoland Looks To Build Interest Nationwide Expands Earnhardt Sponsorship Xfinity To Title Sponsor NASCAR's Secondary Series
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SBD Article Published October 16, 2014
Comcast has "innovative plans to beef up how NASCAR fans follow the sport, from routine news stories... ...l for its Xfinity cable division to title-sponsor NASCAR's secondary series. ...stomized to fit almost any driver or hot topic in NASCAR. ...ped to have straightened out" in time for the '15 NASCAR season. ...ble and broadband services in several cities near NASCAR tracks.
SBD Article Published October 08, 2014 by Preston Bounds
NASCAR yesterday completed a series of promotions for ma... NASCAR Chair & CEO BRIAN FRANCE in a statement said the... This comes after he was tapped by IMSA Chair and NASCAR BOD member JIM FRANCE to oversee the merger of th... Bennett retains his administration role within NASCAR, with his promotion from Senior to Exec VP reflec...
SBD Article Published October 07, 2014
After a number of tire-related issues at Sunday's NASCAR Sprint Cup Series race at Kansas Speedway, the AP... " But in NASCAR, "a car slamming into a wall at 190 mph after a t... " Goodyear has "zero competition in NASCAR and no rival tiremaker pushing them to be better.... " That is "on NASCAR, which is quite content with one official partner...
SBD Article Published September 29, 2014
NASCAR driver Tony Stewart this morning answered questio...
SBD Article Published September 25, 2014
...rday said that "no charges will be filed" against NASCAR driver Tony Stewart as part of the on-track crash... NBCSN's Kyle Petty noted NASCAR enacted a new rule barring drivers from exiting t... ...PN's Tony Kornheiser said, "I know this was not a NASCAR race. But to me, NASCAR may want to reassure the general public that none...
SBD Article Published September 18, 2014 by Terry Lefton
...shootout to manage trackside merchandise sales at NASCAR races for the next 10 years. Sources said that Fanatics, NASCAR's e-commerce provider since '03, beat out Legends... and Aramark in securing the rights to NASCAR's "Souvenir Row. ...tors were told to suggest new business models for NASCAR's flagging merchandise business, which could mean... ...products, some of which was discussed during the NASCAR pitch.
SBD Article Published September 18, 2014
...n '15, Stanley will be the primary sponsor of the NASCAR Sprint Cup Series No. 19 Toyota driven by Carl Ed... ...ack & Decker, will continue to be a part of JGR's NASCAR program (JGR). ...ePage yesterday announced that the state will use NASCAR Nationwide Series driver Austin Theriault's car a...
SBD Article Published September 11, 2014
Three years after NASCAR moved its opening race in the Chase for the Sprin...
SBD Article Published September 08, 2014
...Earnhardt Jr. for a majority of races in the '15 NASCAR Sprint Cup Series season. ...was discontinuing its motorsports sponsorships in NASCAR and IndyCar next season" (CHARLOTTE OBSERVER, 9/6...
SBD Article Published September 04, 2014
NASCAR and Comcast yesterday announced a 10-year deal to... ...eal with Comcast-owned NBC’s 10-year TV deal with NASCAR, a $4.” NASCAR began its search for a replacement for current se... NASCAR Chair & CEO Brian France declined to address fina... ...ndations for improving the series, and he expects NASCAR to listen to that. NASCAR Chief Sales Officer Jim O’Connell led negotiation...
SBD Article Published September 02, 2014
...sponsors "reaffirmed its commitment Sunday to the NASCAR star, citing 'overwhelming' public support as Ste... ...Shops Founder Johnny Morris, "a regular figure at NASCAR events, offered thoughts to the company's 'friend... ...er & CEO Zak Brown, whose company has represented NASCAR sponsors, said that Stewart's return would have "...
SBD Article Published August 28, 2014 by Tripp Mickle
Comcast and NASCAR plan to announce a 10-year sponsorship agreement... Comcast and NASCAR both declined to comment. ...gotiations and represents a major achievement for NASCAR.4B rights deal with NASCAR. Its marketing team saw title sponsorship of NASCAR’s secondary series as a way to fulfill that oblig... ...initially wanted a shorter-term deal and resisted NASCAR’s push for a 10-year agreement.