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  • SBD Article

    Veteran ESPN Exec John Walsh, Considered A Company "Architect," Set To Retire

    Published January 23, 2015

    ESPN Exec VP & Exec Editor JOHN WALSH "will retire nex... ...rted by author James Andrew Miller, has been with ESPN since '88 and "is widely considered among the mos... " Walsh "oversaw the launch of ESPN The Magazine and ESPN Radio and has served as executive editor" since l... ...red to as both the 'Godfather' and 'architect' of ESPN.

    Tags: People and Pop Culture, ESPN
  • SBD Article

    ESPN Prefers Idea Of Broadcasting Pro Bowl From Super Bowl Site Than From Hawaii

    Published January 23, 2015 by John Ourand

    ESPN on Sunday will air the Pro Bowl for the first tim... ESPN’s production execs say they would prefer to produ... ...st five seasons (three on NBC, one on Fox, one on ESPN) have averaged a healthy 12.35 million viewers pe... ESPN will have so many players miked up -- including a... ” ESPN views this game, coming at the beginning of Super...

    Tags: Media, ESPN
  • SBD Article

    Ohio State-Oregon Sets Cable TV Viewership Record; Best For Title Game Since '06

    Published January 14, 2015

    ESPN finished with 33.4 million viewers for the Ohio... ...ing the CFP Megacast, which includes the game on ESPN and alternate views on ESPN2, ESPNU, ESPN Deportes and ESPNews, the game averaged 34.1 million viewers. ...the best college football broadcast ever on WatchESPN based on unique viewers and the best non-World C... ...rs "were charged up to" $1M per 30-second spot on ESPN during the game.

    Tags: Media, ESPN
  • SBD Article

    ESPN's Ohio State-Oregon CFP Title Game Sets Cable Overnight Ratings Record

    Published January 13, 2015

    The promotional efforts ESPN put into its broadcast of the inaugural CFP Natio... ...records for a college football postseason game on ESPN. When including the CFP Megacast, ESPN drew an 18.9 overnight over its family of network... In Dallas, Barry Horn writes ESPN’s Chris Fowler and Kirk Herbstreit "offered a cli... ...Herbstreit and Fowler "were steady Eddies in the ESPN booth.

    Tags: Media, ESPN
  • SBD Article

    Coach Speak: ESPN's "Film Room" Feature On CFP Megacast Again Garners Rave Reviews

    Published January 13, 2015

    ESPN's CFP Megacast options last night "were interesti... The "Film Room" coverage, which aired on ESPN2, was a "fantastic platform." Meanwhile, ESPNU aired "Voices of the Game," which consisted of s... ix ESPN broadcasters with no connection to college footba... " Finally, ESPN Classic’s “Sounds of the Game” offered "no announ... " ESPN Radio 96.3 Mississippi's Brad Logan:

    Tags: ESPN
  • SBD Article

    Roundtable: Media Experts Discuss Audience Expectations For CFP National Championship

    Published January 12, 2015 by Austin Karp

    ...delivered on hefty audience expectations, giving ESPN the two most-viewed telecasts in the history of c... ...g story lines and the promotion and coverage that ESPN has provided, I wouldn’t be surprised to see the... ...the media-rights deal for the CFP and evaluating ESPN’s proposals, we projected that semifinal games pl... ...when the rights will be up for renegotiation and ESPN will want to preempt the field with a new deal an...

    Tags: Media, ESPN
  • SBD Article

    ESPN's Multichannel CFP Title Game Coverage Will Feature Plethora Of Coaches, Personalities

    Published January 09, 2015

    ESPN has "revealed its various plans and platforms for... The Film Room broadcast on ESPN2 is "among the most interesting options," as it w... ...es a group of football personalities -- including ESPN analysts Chris Spielman and Tom Luginbill, Missis... " ESPN Voices, which will air on ESPNU, "sounds like a more casual viewing party" at wh...

    Tags: ESPN, Media
  • SBD Article

    Sources: ESPN Charging 20-30% More For CFP Title Game Than BCS Version

    Published January 09, 2015

    ESPN "may already be the winner" of Monday's Oregon-Oh... That "is a roughly 20% to 30% jump from what ESPN charged advertisers for last year’s title game. A source said that ESPN "has managed to lure about a dozen new advertiser... " Ad buyers said that the rates ESPN are charging "are just shy of the prices for NFL... ...emifinals "surpassed the audience guarantees that ESPN had given to some advertisers.

    Tags: Marketing and Sponsorship, ESPN
  • SBD Article

    ESPN's Primetime Viewership In '14 Leads All Cable Networks For The First Time

    Published January 08, 2015 by Austin Karp

    ESPN was the most-watched U.S. cable network in prime... ESPN averaged 2.32 million viewers in primetime in ’14... Viewership for ESPN was 9% higher than USA Network during the ’14 Nie... ESPN also saw a 5% increase in primetime compared to v... ...le nets for total-day viewership (24-hour basis), ESPN ranked No. 7 in ’14, up from No. 10 in ’13.

    Tags: Media, ESPN, FS1, FS2, Golf Channel, NBA TV, MLB Network
  • SBD Article

    Working On Its Short Game: ESPN Rolling Out Film Series Produced By Eva Longoria

    Published January 08, 2015

    ESPN Films yesterday announced the creation of a new d... ...portsCenter app and additional digital platforms (ESPN). ESPN yesterday announced that "SportsCenter" will debu... ...lled "Friday Night Movie Night," in which a short ESPN Films documentary will air in the 6: ...ttlesworth" documentary will lead off the series (ESPN). Network officials said that ESPN "has also partnered with Marvel Entertainment to...

    Tags: Media, ESPN
  • SBD Article

    NFL Game Audience Relatively Flat In '14; Fox Has Its Second-Best Season Yet

    Published January 07, 2015 by Austin Karp

    ...declines for their Sunday telecasts in '14, while ESPN also saw a decline for Monday games. ESPN finished with 13.35 million viewers for “MNF” gam... ...ad led cable TV in each of the eight seasons that ESPN had the package prior to ’14. Despite the overall decline, “MNF” still led ESPN to primetime wins on 12 of 16 Mondays. ...h-best “MNF” average since the franchise moved to ESPN in ’06.

    Tags: Media, NFL, NFL Network, CBS, NBC, ESPN, Fox
  • SBD Article

    Dish President Not Concerned About New Sling TV Service Cannibalizing Core Business

    Published January 07, 2015

    ...video service that costs $20 a month and includes ESPN, would "lead to cannibalization of our core busin... " CNBC's Julia Boorstin noted ESPN was the “crown jewel of this service” and asked w... hether Dish is “paying the $5-6 that ESPN gets paid by traditional cable and satellite TV p... "Suffice it to say that ESPN, the ABC family and Disney are the anchor. ESPN is the most-watched ... channel in that 18-35-yea...

    Tags: Media, Dish Network, ESPN
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