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TV Timeout: MLBers Of A Certain Age
April 1, 2014 02:12 PM
WINGS AND A PRAYER: Buffalo Wild Wings President & CEO Sally Smith said of the company's NCAA Tournament sponsorship, "We have a unique campaign going on now. If you've noticed the games going into overtime, you'll see the drum roll and 'Overtime Brought To You By Buffalo Wild Wings.'" Smith noted the company has recently switched from Coca-Cola to Pepsi and "what Pepsi brings really is they understand entertainment, from sports to music. Their connection with the NFL really resonates with our guests" ("Squawk Box," CNBC, 4/1).
BATTING CLEAN-UP: MLB Network analysts looked in on a number of ballparks during yesterday's Opening Day coverage. The net's Matt Vasgersian said of the scene at Camden Yards, "Look at this ticker tape parade. The Birds do it right on Opening Day." Billy Ripken added, "Opening Day is pretty good there in Baltimore." Vasgersian, on the offseason moves by the Mariners: "The Mariners have reloaded. In fact, there are only a few holdovers from last year’s M's team. It is amazing how they have changed the face of that roster." He said of the White Sox roster, loaded with int'l talent, "The White Sox are kind of a Model UN these days" (“MLB Tonight,” MLB Network, 3/31).
CHECKING IN ACROSS THE POND: CNBC's Ross Westgate noted tennis player Andy Murray was "serving up some hospitality today as his hotel venture" had a ceremony and opens officially on Friday, located near his hometown of Dunblane, Scotland. Westgate said the hotel, Cromlix House, is "reportedly already fully booked for the Ryder Cup." Meanwhile, Westgate noted "England football fans and players have taking to Twitter to criticize the price of the new World Cup jersey made by Nike. You can pay up to 90 pounds for the replica jersey with the enhanced cooling technology" and Shadow Sports Minister Clive Efford "has branded the move 'disappointing'" ("Worldwide Exchange," CNBC, 4/1).