SBJ/SBD Podcast: Analyzing NASCAR's ratings

Media reporter John Ourand and NASCAR reporter Tripp Mickle analyze NASCAR's 2013 ratings performance and the sport's prospects as it heads into its final year with ESPN and Turner. Among the highlights:

"There's a sense of acceptance that comes with finding a bottom, if you will."

"Next year Turner and ESPN are lame ducks. Should NASCAR be concerned about their ratings performance next year?"

"For me, the bigger concern is the following year."

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ING, NASCAR, Media, ESPN, SBJSBD Podcast

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