SBJ/SBD Podcast: Global X a rare miss for ESPN

Executive Editor Abraham Madkour and SBJ action sports reporter Tripp Mickle talk about “one of the more interesting stories of the year so far,” the recent decision by ESPN to cancel its Global X series, which Mickle highlights in a front-page piece in this week’s SportsBusiness Journal.

Among the discussion:

“ESPN rarely misfires on something, but here everything just seemed to go, not wrong from the beginning, but they were behind the 8-ball and the timing was just running against them the whole time.”

“They’ve lost about 100 hours of television on ESPN, and sponsors are going to look at them.”
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ESPN, SBJSBD Podcast

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