SBD: Fanatics, UA Team For MLB Jerseys Starting In '20 SBJ: Sports Media: Glimpse of future SBJ: The value of recycled naming rights SBJ: Shared goals: EA Sports, MLS renew deal SBJ: New Learfield owner’s long-term view SBJ: Is Leonsis’ deal the new model? SBJ: Sponsored backdrops by league SBJ: PGA Tour sponsor survey a mixed bag SBD: Belichick Says He Is Done With Microsoft Tablets SBJ: Leaving a lasting impression
TV Timeout: Seeking Corporate Introspection
October 30, 2013 02:24 PM
FENWAY, FRANKLY: MLB Network Insider Richard Justice, on the significance of the Red Sox potentially winning the World Series at Fenway Park tonight: “When John Henry and his group ... bought the club in 2001, the first thing they told the fans were, ‘We’re going to preserve this, protect it and upgrade it,’ and everything they've done, they're motto is, ‘No harm done,’ they want to preserve the dignity. They understand the history here” (“MLB Tonight,” MLB Network, 10/29).
KNEEL TO KING JAMES? ESPN.com's Brian Windhorst said of LeBron James’ relationship with NBA rookies: “It seems like if you, especially if you’re sponsored by Nike, come into the league you go meet with LeBron and have your meeting with the godfather" ("OTL," ESPN, 10/29). CBSSN’s Allie LaForce, on the Heat’s gold numbered uniforms for the NBA season opener: “It’s the era of the jersey changes. If you don’t have a sweet new jersey for every event, then you're out of the loop” (“Lead Off,” CBSSN, 10/29).
SAGE ADVICE: ESPN's Sage Steele said of her new role on the net's "NBA Countdown" pregame show: "I ain't an analyst. I love this sport, I know a lot about this sport, but I'm the host. In many ways it's not different from 'SportsCenter,' except it is more of a conversation" ("The Dan Patrick Show," 10/30).
MADE IN THE U.S.A.: Polo Ralph Lauren Exec VP David Lauren said the outcry surrounding the foreign manufacturing of the company's U.S. Olympic apparel for the '12 London Games "really gave us at Ralph Lauren an opportunity to lead the charge to help bring the apparel industry back to America." The North Face President Todd Spaletto: "This won't end after the Olympics. We'll look at, 'How do leverage this space on other new creative projects that we can do for our brand going forward?'" ("Today," NBC, 10/29).
OFF THE FAIRWAY: CBSSN’s Jim Rome, on EA Sports discontinuing the Tiger Woods video game sponsorship: “The reason people bought that game was so they could pretend to be Tiger and win The Masters but nobody cares about him winning The Tavistock Cup or finishing 40th at the PGA. Make no mistake, Woods was the player of the year in the PGA but nobody cares on PS4” (“Rome,” CBSSN, 10/29).