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TV Timeout: Fanning The Flame

As the Olympic torch continues its journey across Russia, the flame once again was extinguished after it first went out on Monday, then got a little help from a passerby with a lighter. NBC's Willie Geist said, "Now does the Zippo guy travel with the flame?" Natalie Morales weighed in, "This is really starting to smell like bad luck." Al Roker: "If I were them, I would have a stunt flame. ... I hope this is not the precursor, or Vladimir Putin is not going to be happy" ("Today," NBC, 10/8).

GET IN THE RING: CNBC's Ross Westgate noted when UFC co-Chair & CEO Lorenzo Fertitta purchased the fighting promotion in '01 for $2M, it was "near extinction," but today it is a "global power" valued at about $250M. Fertitta said, "I looked at the fact that boxing had been around for a hundred years, generated billions of dollars yet there was no brand, there was no value associated with the sport like there is with soccer and the Premier League, American football and the NFL, the NBA with basketball. So I felt like with UFC, the brand Ultimate Fighting had transcended the sport" ("Worldwide Exchange," CNBC, 10/8).

WEATHER REPORT SUITE: Golf Channel’s Lauren Thompson reported, "A microburst targeted New Jersey’s Ridgewood Country Club on Monday, knocking down dozens of trees on the A.W. Tillinghast design, which is slated to host The Barclays in 2014. The storied course, which in recent years has invested millions to upgrade the facility, has staged the 1935 Ryder Cup and the 2001 Senior PGA Championship as well as The Barclays in both 2008 and 2010" (“Morning Drive,” Golf Channel, 10/8).
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