More From Cubs Chairman Tom Ricketts on Wrigley Renovations

In today’s issue of SBD, we covered the comments of Cubs Chairman Tom Ricketts about the potential for the team to leave Wrigley Field if renovations to the ballpark don’t come off as planned.
Tom Ricketts says there’s no plans to sell Wrigley naming rights.
Photo by: DAVID DUROCHIK
Ricketts also spent time yesterday discussing some of the things the team might or might not do once those renovations are completed.

During an appearance on “Sports Talk Live” on Comcast SportsNet Chicago, Ricketts said there is “no plan to sell the name of Wrigley Field” in a naming-rights deal, adding, “We think it has real meaning to people.” Ricketts: “One of the great things about the way we’re redesigning the park and putting in the plaza and the hotels [is] it does give us great opportunities to bring in strong corporate partners to help us generate more revenue for the team.”

Meanwhile, Ricketts added that the Cubs are not considering the implementation of a personal seat license program because “it’s best that we just focus on trying to generate more revenue within the organization to pay for the enhancements.”

All of this gives us that much more to talk about with Ricketts at the 2013 Intersport Activation Summit. He’ll appear in a featured interview at John Barleycorn, across the street from Wrigley, before the Cubs host the White Sox as part of Day 1 of the conference. Be sure to take a look at the conference agenda and at the preview video featuring Executive Editor Abraham Madkour.
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