SBJ: Sports Media: Networks keen on “TNF” SBG: Messi, Drogba Star In Turkish Airlines Ad SBD: Sources: NBC Fires Jamie Horowitz SBJ: Montag will start own firm SBJ: Women staying tuned to NFL SBJ: Arenas: 20 years old and counting SBJ: Warriors take new sponsor at face value SBJ: Ad buy puts ‘Interstellar’ in stadiums SBD: Woods Fires Back At Jenkins, Golf Digest SBJ: Guinness renews soccer tourney deal
Video Highlights: Experiential Marketing
May 30, 2013 10:51 PM
SportsBusiness Journal/Daily Executive Editor Abraham Madkour moderated a panel on experiential marketing to open Day 2 of the 2013 Intersport Activation Summit. Click the video for highlights from the panel, and read our report on the discussion.