SBD: Nike Close To Taking Over NBA Apparel Rights SBJ: Pepsi takes over as NBA sponsor SBG: Tottenham Tops EPL's '13-14 Profit Table SBJ: Coke’s new sports chief takes fresh look SBJ: Sports Media: Levy laughs last SBJ: NFL teams to present plans for L.A. SBD: Spieth To See Influx Of Endorsement Offers SBJ: NBA on the cusp of attendance mark SBD: Under Armour Wins Big With Spieth SBJ: Beyond the bundle
Video Highlights: Experiential Marketing
May 30, 2013 10:51 PM
SportsBusiness Journal/Daily Executive Editor Abraham Madkour moderated a panel on experiential marketing to open Day 2 of the 2013 Intersport Activation Summit. Click the video for highlights from the panel, and read our report on the discussion.