SBG: Leeds United Set For Financial Boost SBJ: Wasserman in talks to buy Athletes First SBJ: MacDougall runs IMG sale SBJ: A pay-for-play model SBD: Luukko Resigns From Comcast-Spectacor SBJ: An alarm for college football SBD: Executive Transactions SBD: Winston News Bumps Ferrell Off "SportsCenter" SBD: Fox Sells Out Of Super Bowl XLVIII Inventory SBD: TWC Could Seek Record Fee For Dodgers RSN
September 13, 2013 01:45 PM
Pulled pork and brisket sandwiches, slaw and beans at Qualcomm Stadium.
Brisket and pulled pork sandwiches sell for $13 served with sides of beans and slaw.Centerplate expanded its craft cocktail program after introducing the concept at the Super Bowl in New Orleans. It falls in line with the national trend for consumers drinking higher-quality beverages, said Sal Ferrulo, Centerplate’s South Florida-based senior vice president.
The company worked with consultant Graham Case, a mixologist at major resorts and taverns, to develop several customized cocktails served at Qualcomm, Lucas Oil Stadium, Sun Life Stadium and the Mercedes-Benz Superdome.
The cocktails, part of the suite menus in those buildings, are served in 12-serving pitchers ranging in price from $80 to $200. Two examples are the Perfect Stormy, combining rum, fresh citrus and ginger beer, and the Little Ricky with gin and fresh jalapeno.
In what could be the first sports food item named after an NFL general manager, Centerplate is serving “The Grigs” at Lucas Oil Stadium. The bacon cheeseburger topped with hot sauce and onion strings is named after Indianapolis Colts general manager Ryan Grigson. It sells for $11.
Elsewhere, Centerplate operates a new mac and cheese bar ($12) at LP Field, home of the Tennessee Titans, and the pizza dog ($12), a footlong hot dog baked in pizza dough with cheese or pepperoni offered at Sun Life Stadium, where the Miami Dolphins play.
In Denver, Centerplate made several physical improvements to its operation at Sports Authority Field at Mile High.
This summer, the vendor worked with the Broncos and Ping HD to install 223 digital menu boards throughout the stadium. The technology improves speed of service and enables Centerplate to change prices if necessary during the game to deplete its inventory.
In San Francisco, Centerplate, the 49ers’ food and retail partner at both Candlestick Park and Levi’s Stadium, their new facility opening in 2014, have opened three new team stores in the Bay Area.
September 13, 2013 01:42 PM
Aramark's Chiefs Steak at Arrowhead
Photo by: ARAMARK
In Kansas City, where BBQ is king, Aramark stakes its reputation on the new K.C. “Chiefs Steak” at Arrowhead Stadium. The $11 sandwich is filled with house-smoked burnt ends, grilled onions and peppers, fried onions and provolone.
The barbecue theme continues in Philadelphia, Aramark’s hometown. The 2 Minute Warning Brisket Sandwich, made of slow-braised brisket, homemade bacon mayo and crumbled blue cheese, sells for $9.50 at Lincoln Financial Field.Elsewhere, Aramark has expanded its themed hot dog and sausage program to include the Buffalo Chicken Sausage ($8) at Heinz Field, the Backyard Dog ($6.25) at M&T Bank Stadium and the Pulled Pork Foot Long ($10) at Paul Brown Stadium.
M&T Bank Stadium's Backyard Dog
Photo by: ARAMARK
Symon, of “Iron Chef” fame, has added two flavors of loaded milkshakes to a stand on the club level. One contains chocolate ice cream with espresso and Frangelico. The second is a vanilla bean apple pie with bourbon. They sell for $10.
On the retail side, Aramark has upgraded its operations in Houston and Kansas City. At Reliant Stadium, Aramark invested about $200,000 to convert an old branded bar in the north end zone into a 2,600-square-foot Texans team store.
It is a temporary location with no roof cover and portable walls and fixtures that can be taken down for the Houston Livestock Show and Rodeo, the stadium’s co-tenant, said Carl Mittleman, Aramark’s Denver-based regional vice president.
The inspiration came from a similar layout of a pro shop at Wells Fargo Center in Philadelphia, he said.
At Arrowhead, Aramark opened a ’47 Brand store on the club level showcasing actress Alyssa Milano’s Touch line of women’s apparel.
September 13, 2013 01:40 PM
DELAWARE NORTH SPORTSERVICE
Sportservice, in its first season operating food service at CenturyLink Field in Seattle, has introduced the Brougham Beer Hall, a 175-seat, German-style brewpub, in a market where microwbreweries are thriving.
The destination contains 14 tap handles pouring craft beers produced by local breweries such as Manny’s and Mac & Jack’s. The price is $9.75 for a large draft beer.
The beer hall, built on the main concourse on the stadium’s southwest side, also serves as the supporters’ club for Seattle Sounders soccer games, said Eric Kornbluth, Sportservice’s on-site general manager.
Most of the stadium’s new food items are tied to local partnerships Sportservice signed with restaurateurs operating in Seattle’s Pioneer Square and Chinatown districts, Kornbluth said.
Those deals resulted in new food fare such as halibut tacos; Dungeness crab bowls; Kau Kau’s BBQ Pork; “Potacho,” a veggie blend of potatoes and nachos; and the “Tailgater,” a sausage customized for CenturyLink Field.
The Tailgater, produced by Uli’s Famous Sausage, a store at Pike Place Market, is made with pork, bacon, cheddar cheese, onion and garlic, topped with grilled onion, pickled cabbage and German mustard. It sells for $9.50 and is available at the beer hall.
In Green Bay, Sportservice debuted the Whole Hog Depot, a new portable stand themed as a food truck on the club level at Lambeau Field. It offers pork belly on a stick, wrapped with bacon and served with chips and slaw for $8.
For $10, Sportservice features the pork lollipop, a cut of smoked meat tied to the pig’s fibula, something a bit different than what most pork lovers are accustomed to eating but still delicious, said Charlie Millerwise, Sportservice’s general manager in Green Bay.
Packer Pride: Bratwurst stuffed with a hot dog, wrapped in bacon.
Photo by: HOWARD DAVENPORT
Last season, Sportservice introduced “Packer Pride,” a footlong bratwurst stuffed with a hot dog and wrapped in bacon. After selling 500 a game at one concession stand, officials added it to the menu at Curly’s Pub, the stadium’s sports bar. It comes with fries and slaw for $15.
September 12, 2013 02:31 PM
CBSSN’s Jim Rome said of the Dodgers high payroll, “Sometimes you get what you pay for and sometimes you don’t. ... The Dodgers are definitely getting what they pay for, the Angels across town are not. They’re getting jammed" (“The Tonight Show,” NBC, 9/11).
MONEY TREE: “The Dan Patrick Show” Producer Seton O’Connor said of the $41.5M that Floyd Mayweather will earn in his fight versus Canelo Alvarez, “I thought boxing was struggling, where’s that money coming from?” (“The Crossover,” NBC Sports Network, 9/11).
THE LAKE SHOW: CBSSN’s Doug Gottlieb, on the Phil Jackson and Lakers Exec VP/Business Operations Jeannie Buss’ Showtime series about the behind the scenes action of an NBA franchise: “It’s going to be scripted and it feels like, are they going to go there?" Gottlieb added, “The Lakers have this partnership with Time Warner Cable, they have their own channel, yet this is going to appear on Showtime. Win for Showtime, no question” (“Lead Off,” CBSSN, 9/11).
PERMISSION SLIP: ESPN's Keith Olbermann said MLB denied permission for the Mets to wear FDNY and NYPD hats during their game against the Nationals. He said the Mets however "were permitted to wear the 'hero' caps during batting practice, not during the game, so they could wear the special caps and serve as walking advertisements for the special caps MLB can sell" ("Olbermann," ESPN2, 9/12).
COST OF DOING BUSINESS? CNBC's Maria Bartiromo said that some "clever financial maneuvering by the NFL could actually help teams not only minimize the hit" of the concussion lawsuit settlement, "but actually turn a profit." SportsBusiness Journal's Dan Kaplan said the NFL is planning to let the teams take the settlement payments "as a business expense and thus they can write it off their taxes." UBS Financial Services Managing Dir Tom Freeman said that it "makes perfect sense that the owners are able to take this as a cost of doing business" ("Closing Bell With Maria Bartiromo," CNBC, 9/11).
September 12, 2013 09:34 AM
We asked each of this year’s Game Changers to complete the following sentence:
Interns in this industry who want to succeed should make sure to …:
Here are their responses:■ Charlotte Jones Anderson: Talk little, listen well, work long hours and do whatever is asked — with a smile.
■ Mary Pat Augenthaler: Volunteer to work every event they can. Experience can set you apart from others.
■ Cheryl Bailey: Look and listen to the people around them that are making a difference and find a way to contribute to that success. Find a mentor and become connected.
■ Lisa Boggs: Work hard and pay their dues.
■ Melissa Rosenthal Brenner: Show up on time and try to absorb everything going on around them.
■ Amy Brooks: Work for companies and people that inspire them.
■ Jacqie Carpenter: Gain as much experience as possible without expecting anything in return. Your attitude and work will speak for itself and reward you in the future.
■ Kim Carver: Have a strong work ethic and expect to work years of nights, holidays and weekends.
■ Jennifer Chun: Care less about how sexy their projects are and more about whether they’re doing each and every project to the best of their abilities.
■ Vicky Chun: Work really hard and [be] successful at the job they have, focusing less on the job they want to have.
■ Susan Cohig: Listen; learn everything you can; be willing to roll up your sleeves and dig in; network as much as possible: the relationships you build can last a lifetime; and most importantly, know that it is truly a privilege for all of us to be able to work in this business.
■ Reagan Feeney: Seek and establish mentors.
■ Leslie Gamez: See and be a part of the world. Learn a second language, go on a study abroad program before graduating, and get an expanded cultural and global perspective. Experience first-hand how the power of sport can change the world.
■ Christine Garrity: Work very hard and be open to learning new things daily.
■ Alison Giordano: Have a broad vision of how to get to where you want to be. There are always multiple pathways.
■ Michelle Grech: Be open to take on any challenge that comes across their plate, ask questions, work harder and longer than anyone around them, have a positive attitude, get to know senior management, and network with people they respect via informational interviews.
■ Mimi Griffin: Embrace every task they are assigned (large or small) and learn from every person they encounter regardless of their position.
■ Jennifer Hanley: Get experience and network as early as possible.
■ Lynn Hickey: Set goals, and [be] committed and passionate with every opportunity they receive.
■ Pam Hollander: Spend some time on the agency side. There’s something you learn on the agency side about a client-service mentality that I truly believe serves you well on the corporate side.
■ Kelly Krauskopf: Go the extra step; take initiative and demonstrate your passion and work ethic. Good things happen when you persevere.
■ Rachel Lewis: Give their time freely and take advantage of every opportunity to demonstrate their value and make contacts. The sports industry is relatively small, so making a positive and lasting impression to potential employers is key.
■ Lucia McKelvey: Try out as many internships as possible, be flexible, stay positive, and build and maintain key relationships.
■ Paula Miller: Work tirelessly and build lasting relationships to call upon and network with later.
■ Kathy Milthorpe: Network.
■ Diana Myers: Work like it is a permanent job and view every task, no matter how menial, as an important learning experience.
■ Kim Ng: Never make the mistake of thinking that you are entitled to anything. This industry has a way of “keeping it real” for people.
■ Regina O’Brien: Ask a lot of questions and listen to the answers.
■ Maidie Oliveau: Volunteer, and network as much as possible.
■ Ailey Penningroth: Learn as much about as many of the facets of the organization as possible in order to better understand how your actions affect other individuals’ work and impact other groups’ successes.
■ Patty Power: Develop and maintain relationships.
■ Donna Providenti: Work hard, be nice.
■ Judy Rose: Truly understand the time commitment that sports jobs require. It’s not as glamorous as it appears.
■ Julie Sobieski: Network.
■ Amy Stanton: Not leave any stone unturned. Meet with everyone you can; ask questions; don’t give up.
■ Deborah Tymon: Express a willingness to do everything and continue to grow.
■ Lori Webb: Understand that you need to pay your dues. It takes time to learn how the baseball industry works, and you do not know everything yet. Respect and learn from the ones who have been in the business for awhile.
Read each day’s personal insights from our 2013 Game Changers:
■ Monday: Favorite Causes and Charities
■ Tuesday: Ideal Start to a Saturday Morning
■ Wednesday: One Attribute They Look For When Hiring
September 11, 2013 02:32 PM
Under Armour Founder, Chair & CEO Kevin Plank appeared on CNBC's "Mad Money," and host Jim Cramer asked of the athletes who endorse UA, "Do they want to be on your team or do you have to ask them to be on your team?" Plank: "You can't pay through it; you've got to like it. … I'm not going to pay somebody to follow you around and say, 'Would you do it,’ and more importantly, it's not unlike some of the key relationships we have out there, people like Tom Brady. This is not a guy who is an endorsed athlete; this is a shareholder who is calling me up after the quarter and saying 'Good job'" ("Mad Money," CNBC, 9/10).FALLOUT BOY: Fox Sports' Bob Dillner said "it's a definitely possibility" there will be "sponsorship fallout" for Michael Waltrip Racing because "sponsors have morality and ethic clauses in their contracts." Dillner added, "(There is) a lot of money on the line here and a lot to be considered by all of those sponsors" ("NASCAR Race Hub," FS1, 9/10).
LOOK THE OTHER WAY: NBC’s “SNF” Exec Producer Fred Gaudelli said of a head-to-head collision during the Giants-Cowboys game Sunday, “It was gruesome. That, you'll never be able to get out of the game." Gaudelli: "I think I showed two or three replays and there was a time I would have shown it at real speed so you got the true violence of it. But after I saw the first or second angle, I was like, 'You know what, I think I've shown enough here. There's nothing to glorify about this.' We showed that one last angle and that was it" ("Hang Up and Listen," SLATE.com, 9/10).
SPECIAL EFFECT: Actor Daniel Bruhl spoke about playing former F1 Driver Niki Lauda, who was severely burned during a race, in the movie “Rush.” Bruhl said, "Sometimes I would step on set and there were some extras who did not get that this was fake prosthetic make-up and they were shocked when they saw me and didn’t dare to look me in the eye. So that made me understand what Niki had gone thru" ("Today," NBC, 9/11).
September 11, 2013 01:49 PM
NBC Sports Group Senior VP/Production & Senior Coordinating Producer Dan Steir immediately knew that it was news when WNBA Shock G Riquna Williams scored a league-record 51 points on Sunday, but he had nagging doubts about how the network covered the milestone. “I’m not sure we gave it enough exposure,” he said during the '13 Game Changers Conference in N.Y. “I kept on saying to myself, 'What if this was Kobe? What would we be doing the next day?'” Steir was part of a panel discussing how the media covers women’s sports. He was joined by Roopstigo Founder and former SI writer Selena Roberts, USA Today Managing Sports Editor Mary Byrne and ESPN.com Editor-in-Chief Patrick Stiegman. Roberts wondered what it takes for women’s sports to make the homepage of a mainstream sports media outlet. She said, “If you don’t get on the homepage without scoring 51 points, that says something, too.”
How Today's Mainstream Media
Is Covering Women's Sports
Mary Byrne, USA Today Sports
Selena Roberts, Roopstigo Sports Network
Patrick Stiegman, ESPN.com
Dan Steir, NBC Sports Group
DIVERSITY PAYS OFF: A diverse editorial staff is perhaps as important as dedicating resources to covering women’s sports. “The more diverse my staff is, the better stories I have,” Byrne said. “Diversity leads to better stories, and those stories help broaden your base. And that’s not gender-specific.” The broad consensus among panelists was that great stories are genderless. “There’s no doubt that ESPN is committed to advocacy for women’s sports,” Stiegman said. “What I’m committed to is the storytelling.” Added Byrne: “If you make news, you’ll make a headline.”
September 11, 2013 01:42 PM
September 11, 2013 01:31 PM
When it comes to marketing effectively to women through sports, the challenge is not just hitting the target, it is figuring out where the target is. During the '13 Game Changers Conference in N.Y., AmEx VP/Global Media, Sponsorships & Experimental Marketing Rich Lehrfeld said, “All of us market towards women, but the question is, are you singling them out and saying, ‘Hey, you women, this is for you?’ We don’t do that.” Lehrfeld was part of a panel discussing how corporate marketers reach women through sports and entertainment. He was joined by Unilever VP/Marketing for Skincare Rob Candelino, MillerCoors Senior Dir of Coors, Molson & Foster Brands Sarah Ross, and T-Mobile Dir of Sponsorships & Events Meredith Starkey.
How Corporate Marketers Reach Women Through Sports and Entertainment
Rob Candelino, Unilever
Rich Lehrfeld, American Express
Sarah Ross, MillerCoors
Meredith Starkey, T-MobileNOT HOME ALONE: Ross said that while it is important not to overemphasize the differences between the sexes in marketing, you do have to be aware of how men and women consume sports. Occasion marketing -- a key emphasis for Coors -- takes on increased importance in reaching women consumers who are more likely to watch sports in social settings. Ross: “I’m using generalities, but there’s usually less time spent at home alone watching football. It’s more taverns, restaurants, with larger groups of friends. It’s a very social occasion. The key is to create an inclusive experience.”
SOCIAL ANIMALS: Panelists saw the mix of people watching sports as becoming more diverse, with the millennial generation especially opening up new opportunities for experiential marketers. “It’s less about guys going out and doing stuff together,” Lehrfeld said. “It’s more father-son, father-daughter, husband-wife. The experience is becoming more of a social, with friends and family, in a much greater way.”
September 11, 2013 11:20 AM
One attribute I look for when hiring is …:
Here are their responses:
■ Charlotte Jones Anderson: Intelligence. It all starts with having smart people around you. I look for someone who is passionate about their ideas and not afraid to think outside of the box.
■ Mary Pat Augenthaler: A willingness to do anything. That’s important in event work.
■ Cheryl Bailey: Honesty/trustworthiness.
■ Lisa Boggs: Resourcefulness.
■ Melissa Rosenthal Brenner: Grit.
■ Amy Brooks: Intellectual curiosity.
■ Jacqie Carpenter: People skills. I seek people who understand the value of serving others to meet the goals and expectations of the organization.
■ Kim Carver: Cultural fit.
■ Jennifer Chun: Someone who wants to talk about what they hope to learn, and not go on and on about what they already know.
■ Vicky Chun: Being a good person.
■ Susan Cohig: Curiosity; an eagerness to understand and learn.
■ Reagan Feeney: An optimistic, can-do attitude.
■ Leslie Gamez: Candidates who have confidence to navigate on their own in an international environment.
■ Christine Garrity: Competency and enthusiasm, which I believe go hand-in-hand in order to be successful.
■ Alison Giordano: Someone who is confident but humble.
■ Michelle Grech: A positive attitude.
■ Mimi Griffin: Actually a combination of attributes: passion, intellectual curiosity and quiet confidence (emphasis on “quiet”).
■ Jennifer Hanley: Passion.
■ Lynn Hickey: A person who has strong values and is truly focused on the needs and welfare of student athletes.
■ Pam Hollander: Conviction for ideas.
■ Kelly Krauskopf: Strong work ethic and positive energy.
■ Rachel Lewis: Honor. It is hard to teach someone to be honorable. Honor is a core value of our club.
■ Lucia McKelvey: Energy.
■ Paula Miller: High IQ points followed quickly by attitude and flexibility.
■ Kathy Milthorpe: Passion.
■ Diana Myers: Someone who is genuine.
■ Kim Ng: Enthusiasm.
■ Regina O’Brien: I want someone who has a really positive attitude and somebody who is willing to learn.
■ Maidie Oliveau: Someone who will take ownership of their work, take initiative and be accountable.
■ Ailey Penningroth: A desire and willingness to learn.
■ Patty Power: A positive attitude and the ability to adapt.
■ Donna Providenti: Enthusiasm. Our clients want staff who will bring energy to their business.
■ Judy Rose: Integrity.
■ Julie Sobieski: Integrity.
■ Amy Stanton: Tenacity.
■ Deborah Tymon: Someone who asks more questions than talks about themselves.
■ Lori Webb: Respect and enthusiasm for the position being offered and not immediately asking about how quickly you can work your way up the ladder to other positions.
Check back here tomorrow for the final installment of personal insights from our Game Changers. For earlier installments:
■ Monday: Favorite Causes and Charities
■ Tuesday: Ideal Start to a Saturday Morning