Topps plans to do Sochi, Rio trading cards after success of London
August 8, 2012 09:59 AM
Topps produced 653,848 total packs of Olympics cards, featuring U.S. Summer Olympic athletes like Michael Phelps and Lolo Jones. The cards sold out before the Games even started, O’Hara said. They were available for $3 per pack in stores like Wal-Mart, Target and various collectors’ stores.
“They were more popular than we expected,” O’Hara said. “We definitely are looking forward to doing this again.”
O’Hara has a special connection to the Olympics. His dad, Michael, was a volleyball player who competed in the 1964 Olympics in Tokyo. O’Hara attended the London Games with his father.