SBG: Leeds United Set For Financial Boost SBJ: Wasserman in talks to buy Athletes First SBJ: A pay-for-play model SBJ: MacDougall runs IMG sale SBD: Sources: Fox Keeps UEFA Champions League SBD: Winston News Bumps Ferrell Off "SportsCenter" SBJ: An alarm for college football SBD: Luukko Resigns From Comcast-Spectacor SBD: Executive Transactions SBD: Fox Sells Out Of Super Bowl XLVIII Inventory
Writers' Recap: A podcast on hot topics from Day 1
October 3, 2012 07:53 PM
Among the topics being discussed:
■ Was keynote speaker Tor Myhren on the mark with his talk about marketing to the 'We' generation?
■ How surprising was it that Twitter outpolled Facebook as the place that fans turn to first for news about their teams?
■ And how do athletes compete for endorsements with reality show starts and others who are cheaper and more willing to satisfy marketers' demands?