SBJ: Longer ‘Road to Rio’ fills calendar SBJ: USOC costs rising along with revenue SBG: Lerner Will Step Down At Aston Villa SBG: IOC 'Wins' In SportAccord Battle SBD: Facebook Exec: Brady, Warriors Excel With Site SBD: Boston '24 Faces Questions After Tax-Money Revelation OTG: 0527 BES Wakeup SBG: Olympic Powerbroker Turns Back On Vizer SBG: Kazakhstan Puts Aside Gay Propaganda Bill SBG: Tokyo Governor Calls 2020 Bill 'Ridiculous'
Writers' Recap: A podcast on hot topics from Day 1
October 3, 2012 07:53 PM
Among the topics being discussed:
■ Was keynote speaker Tor Myhren on the mark with his talk about marketing to the 'We' generation?
■ How surprising was it that Twitter outpolled Facebook as the place that fans turn to first for news about their teams?
■ And how do athletes compete for endorsements with reality show starts and others who are cheaper and more willing to satisfy marketers' demands?