SBD: WME-IMG Acquires eSports Agency SBD: WTA's Tseng Headed Back To IMG SBD: Boston May Have Public Vote On Olympics SBD: Boston Legislators Express Concerns About Bid SBG: Al-Thani Says Qatar Bid 'Inevitable' SBD: Boston '24 Eyes Transparency With Bid Release SBG: Rio Mayor Wants Golf Course Privately Run SBG: China Seeks End To Gold Medal Fixation SBG: Montezemolo Likely To Lead Rome's Bid SBG: Olympic Notes
Writers' Recap: A podcast on hot topics from Day 1
October 3, 2012 07:53 PM
Among the topics being discussed:
■ Was keynote speaker Tor Myhren on the mark with his talk about marketing to the 'We' generation?
■ How surprising was it that Twitter outpolled Facebook as the place that fans turn to first for news about their teams?
■ And how do athletes compete for endorsements with reality show starts and others who are cheaper and more willing to satisfy marketers' demands?