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These facilities got creative

Published in SportsBusiness Journal on 12 / 12 / 16

Bristol goes big Bristol Motor Speedway played host to Virginia Tech and Tennessee, and the crowd of 156,990 set a college football attendance record. Photo by: Getty Images Fenway ski report A gia...

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Timeline

Jan. 1 ■ The Bridgestone Winter Classic, featuring the Detroit Red Wings and Toronto Maple Leafs, draws a record crowd of 105,491 at Michigan Stadium. Jan. 8 ■ The LPGA and CME Group announce they have partnered to create the Race to the CME Globe, a seasonlong points competition th ...

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