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Reader Survey: Media, Marketing & Sponsorship

Published in SportsBusiness Journal on 11 / 23 / 15

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11/23/15
Results of the SBJ/SBD Reader Survey

  Now see what you think about the stories, issues and people that define the sports industry. Our 11th annual reader survey is in the books and, as always, the results paint a compelling picture about the state of the sports ...

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11/23/15
Reader Survey: Teams & Leagues

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11/24/14
Reader Survey: College Sports

Getty Images Should college athletes be paid? Yes 52% No 44% Responses: 706 Companies/brands that have done the best job aligning with college sports through corporat ...

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11/24/14
Reader Survey: Best of the Rest

Getty Images Which would you choose? Amen Corner, Augusta National 85% Stadium Hole, Phoenix Open 15% Responses: 708 Most innovative golf property: ...

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11/24/14
Reader Survey: NFL

Most effective team owner: Robert Kraft (New England Patriots) 38% Jerry Jones (Dallas Cowboys) 11% Publicly owned, nonprofit corp. (Green B ...

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11/24/14
Reader Survey: Sponsors

How sports sponsorship spending will change over the next five years: Increase dramatically 21% Increase slightly 61% Not much change 14% De ...

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11/24/14
Reader Survey: Motorsports

Biggest challenge facing NASCAR in the year ahead: Television ratings 26% Attendance 24% Developing new stars 23% Responses: 537 In 2009, read ...

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11/24/14
Reader Survey: Media

Favorite over-the-top service: NFL Now 11% 120 Sports 9% WWE Network 4% UFC.TV 1% I don’t watch a ...

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