Featured Story

Plugged In: Anna Prosser Robinson, Twitch

Published in SportsBusiness Journal on 07 / 17 / 17

Anna Prosser Robinson is one of the most prominent women in esports, a world typically valued by marketers as a vehicle to reach young men. As an esports casting star and lead producer for Twitch Studios, Robinson helps develop original content internally and with Twitch partners. But she’s a...

Read More

Tags: People and Pop Culture

More Stories

12/07/15
Holiday Gifts: The Force is upon us

LAWRENCE EPSTEIN S enior executive vice president and chief operating officer, UFC I am an avid reader and like sharing my favorite books with family and friends. This yea ...

Tags: People and Pop Culture

12/07/15
Plugged In: Maureen Huff

A veteran cable executive who has spent 17 years in top PR positions at two distribution companies, Maureen Huff for the past nine years has been with Time Warner Cable, where she works as the company’s point person in its carriage battles with sports networks. Like other PR professionals, Hu ...

Tags: People and Pop Culture

11/30/15
The Sit-Down: John Weston

T he Mayo Clinic is a conservative and humble 150-year-old not-for-profit institution that really never had to market itself. Now the health care market’s gotten all frothy from competitors coming in with a lot of [marketing] noise. That’s produced a lot of consumer conf ...

Tags: People and Pop Culture

11/30/15
Lencheski named to lead IHRA parent

Veteran sports executive Chris Lencheski is returning to his motorsports roots to become vice chairman and CEO of IRG Sports & Entertainment. Lencheski will oversee IRGSE’s motorsports portfolio, which encompasses more than 1,150 events a year through the International Hot Rod Associati ...

Tags: People and Pop Culture, Leagues and Governing Bodies

11/30/15
Video of the Week: SMT Highlights

From CBS' Les Moonves to ESPN's John Skipper, here are highlights from our recent Sports Media & Technology conference in New York.

Tags: People and Pop Culture, In The Studio, Videos

11/30/15
In The Office: Arnold Palmer

There are sports legends, there are sports business legends, and there is Arnold Palmer. Palmer’s energy, affability and fearless play helped change professional golf. Then, through his relationship with IMG’s Mark McCormack, he ...

Tags: People and Pop Culture

11/30/15
Plugged In: François Thiébaud

Tissot recently signed a global rights deal as the NBA’s first official timekeeper, with the promise of getting the Swiss watch brand on the NBA’s 24-second clock, and being the brand associated with a new league timekeeping technology under development. Tissot in December will start se ...

Tags: People and Pop Culture

11/30/15
People: Executive transactions

Baseball The Boston Red Sox named David Beeston senior vice president of strategic planning and senior counsel, Adam Grossman to senior vice president and chief marketing officer, Tim Zue to senior vice president of finance, strategy and analytics, Naomi Calder to vice president of t ...

Tags: People and Pop Culture

11/23/15
People: Executive transactions

Baseball Stan Conte resigned as Los Angeles Dodgers vice president of medical services and head athletic trainer. The Washington Nationals promoted Jacqueline Coleman to vice president of broadcasting and game production. The Seattle Mariners promoted director of pro scouting ...

Tags: People and Pop Culture

11/23/15
Plugged In: Morgan Menahem, IPTL

The International Premier Tennis League begins its second season in Kobe, Japan, on Dec. 2, and over the next 18 days it will bring an all-star band of nearly three dozen tennis players to a host of global locales. Morgan Menahem is in charge of securing the players, and with a budget of more than ...

Tags: People and Pop Culture

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug