Featured Story

Paris, L.A. can shift the paradigm

Published in SportsBusiness Journal on 08 / 14 / 17

S o, the decision was made. Two winners, no losers, joy in Mudville. Paris got the 2024 Summer Olympic Games and L.A.’s consolation prize was the notable honor of hosting in 2028. Clearly, the third time is still a charm and now both cit...

Read More

Tags: Opinion

More Stories

04/10/17
From the Field of Technology

A t the keynote of the 2016 Sports Marketing Symposium, Rich Luker provided a moment of clarity for the sports industry’s unprecedented predicament — fan avidity among millennials is declining. Digital natives are flocking to native mo ...

Tags: Opinion

04/03/17
From The Exec Editor: Leaders summit

N HL Commissioner Gary Bettman made it very clear: He feels the NHL’s participation in the Olympics is one-sided, taken advantage of and not at all reflective of the league’s value and effort. This was the main takeaway during my ...

Tags: Opinion

04/03/17
Changing the Game: Pam Borton

The following is an excerpt from Pam Borton’s new book, “On Point: A Coach’s Game Plan for Life, Leadership, and Performing with Grace Under Fire” (Morgan James Publishers, New York). I have been asked by many people ...

Tags: Opinion

03/27/17
From The Executive Editor: Shark visit

G reg Norman was about to go hit the tennis ball at his Hobe Sound, Fla., home on a recent Thursday afternoon. Tennis is the Shark’s game these days, more than golf, which made him rich and famous. “Tennis game is healthier than ...

Tags: Opinion

03/27/17
From the Field of Analytics

C an we accurately determine the quantity and quality of the media value the Dallas Cowboys deliver for an international brand? Can we do it in real time to inform and optimize creative decisions? Those are exactly the questions that Pepsi was loo ...

Tags: Opinion

03/20/17
From The Executive Editor: 10th SBAs

I t wasn’t easy coming up with the 87 nominees for the Sports Business Awards, which are announced this week and will be awarded May 24 in New York City. For the 10th annual program, the competition is more intense, the level of sophisticati ...

Tags: Opinion

03/20/17
Sustainability leadership needed

I n 2016, the budget of the U.S. Environmental Protection Agency was about $8.1 billion, or 0.21 percent of total federal spending, virtually a rounding error in the federal government’s $3.8 trillion budget. Put another way, the federal age ...

Tags: Opinion

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug