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Cartoon: Rising tide

Published in SportsBusiness Journal on 12 / 05 / 16

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Tags: Opinion

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02/23/04
Don’t blame Yankees for MLB money woes

Last week's blockbuster baseball trade saw one of the game's biggest names, Alex Rodriguez, step onto the game's biggest media and advertising stage to join the New York Yankees. But what this trade says about the state of Major League Baseball today is written not only in New York but als ...

Tags: Baseball, MLB, New York Yankees, Opinion, Texas Rangers

02/23/04
Coaches salary cap debated

Andrew Zimbalist's Feb. 9-15 column [" Jeremy Bloom can guide NCAA to logical reform "] recommended that the NCAA seek and receive an antitrust exemption to cap all coaches' salaries, supposedly to help fund higher athletic scholarships and Title IX funding. I wonder if Professor Zimba ...

Tags: Opinion

02/23/04
Industry’s work plan: Let the kids play

M y best childhood friend died the other day. His name was Mark and we grew up in Springfield, Mass., playing touch football in our street, basketball in his driveway and baseball down in an empty lot a few streets away. He couldn ...

Tags: Basketball, NBA, Opinion

02/23/04
Educate your buyer to be a satisfied client

A funny thing has happened in the sport sales environment in the new millennium. Buyers of sports products such as tickets and sponsorships are asking for performance accountability and help from the sellers. They are looking for ...

Tags: Opinion

02/16/04
Right to go pro may be just a con job

M aurice Clarett has a legal right to be eligible for the 2004 National Football League draft, under a recent ruling from a federal judge in New York. If Clarett — and others who might be covered by this ruling — exerc ...

Tags: Football, NCAA, NFL, Opinion

02/16/04
Advertiser hands hold checks — and balances

The furor over the Super Bowl halftime continues. The chairman of Gillette, James M. Kilts, called the halftime show "offensive to corporate marketers." PepsiCo, an official partner of the NFL and a mainstay of Super Bowl advertising for years, threatened to take a pass on the 2005 game be ...

Tags: Football, Gillette, NFL, Opinion, PepsiCo

02/16/04
Building fan loyalty is a contact sport

I went to the Major League Lacrosse All-Star Game last year and had a great time. The players actually interacted with the fans before the game, at halftime and after the game. Dozens and dozens of kids (and by extension, t ...

Tags: Football, Major League Lacrosse, Motorsports, NASCAR, Opinion

02/09/04
Chiefs also have waiting list for suites

Received a copy of your Dec. 1-7 Journal article on the Texans suite fee. Just to clarify, the Kansas City Chiefs have had a suite waiting list for over 10 years and charge a $1,000 deposit to be on the list. Currently there are over 50 corporations or individuals on that list. Arro ...

Tags: Kansas City Chiefs, Opinion

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