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How to stage modern sports experience in nontraditional setting05 / 20 / 13T oday’s venues for sporting events are pushing the boundaries of traditional risk management for event organizers. From college basketball on aircraft carriers to regular-season football games abroad, event risk paradigms often depend on th... Tags: Opinion |
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Does MLB understand?
T here's a lesson for all of us in Major League Baseball's decision to contract by folding two as-yet undisclosed teams — a lesson about making ethical business decisions. Wait a minute. Don't turn the page just yet. SportsBusiness Journal ...
Tags: Opinion
CART sponsorship crumbling
B rand icons Valvoline, McDonald's, Castrol and Budweiser are long gone as major CART car sponsors. Marlboro and Kmart are reportedly leaving. Miller Brewing Co. is rumored to have one foot out the door. "All of today's CART teams are going to be ou ...
Tags: Opinion
Sponsors deaf to leisure sports
Mel Poole's article ["Numbers track movement of fans from big league stadiums to other sports," Oct. 29] was, as always, spot on! About three or four years ago, one of the "Sports Power 50" made a similar observation, including "stick-and-ball sports ...
Tags: Opinion
League setup matters
T he newspaper sports pages deliver scores, quotes and jokes, usually without straining to draw lessons, but if you've been paying attention to them lately, one of those last things has come through nonetheless. The subject is the effect of economic ...
Tags: Opinion
Salary deferral may bite players
T hroughout the Arizona Diamondbacks' playoff run to World Series victory, reports of the pending collective-bargaining negotiations between Major League Baseball and its players association and of the financial situation of the Diamondbacks permeat ...
Tags: Opinion
MLB: How about 2-town teams
A decade ago, when Major League Baseball was getting set to embark on the two-phase expansion that would increase its team total to the present 30 from 26, Malcolm Glazer, a wealthy Florida businessman and investor, had a proposal for the game's le ...
Tags: Opinion
MLB changes its tune
T he vow of contraction in Major League Baseball presents a new wrinkle on the financial landscape of pro sport subsidies. Baseball's owners last week voted to dissolve two teams, which have not yet been identified. Fans in Minneapolis, Montreal or ...
Tags: Opinion
Think big: Purchase the sport
M ost companies get into sports sponsorship by taking a small bite of a large pie, popping for ballpark signage, getting a league's "official" designation for one of their products or hanging their name on a game or tournament. Their hope is that th ...
Tags: Opinion
