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Study of avidity reveals 2 dimensions of sports fan

Published in SportsBusiness Journal on 06 / 29 / 15

F or 22 years, the ESPN Sports Poll has been able to accurately predict amounts of sports fan behavior across a broad range of activities using measures of avidity, or fan “bigness.” The industry quite commonly talks abou...

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Tags: Research and Ratings

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Hot RSN trend likely to burn some teams

In an industry where success breeds mimicry, it's predictable that team owners from Carolina to California want their own regional sports networks. YES Network is a nine-figure asset for its principals, and conventional wisdom has it that teams throughout the country can duplicate the feat ...

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Public officials deserve look at Brewers’ books

Major League Baseball Commissioner Bud Selig often says that the new labor agreement offers "hope and faith" to baseball fans in every market, regardless of size. But a market that appears to have lost hope and faith is one the commissioner is intimately familiar with — Milwaukee. ...

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‘How do you want to be remembered?’

I t is hard to imagine a greater confluence of bad news about athletes and teams than we have confronted recently. I am not talking about losing streaks or injuries but the kinds of things that can result in bigger losse ...

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BCS can help itself by helping others

B ig-time college football is at a crossroads. The current system to determine a national champion is unpopular and seems destined to change. Recently, SportsBusiness Journal proposed an eight-team playoff to determine a national ...

Tags: Colleges, Opinion

TCU stands out again

Texas Christian University managed to stand out during this year's college football bowl season after all, and its recent bowl selection decision offers a rare glimpse of a school's actions matching its boasting. The Horned Frogs spent much of the season undefeated, threatening to earn ...

Tags: Colleges, Opinion

Bonds lets down the whole team

A s Barry Bonds continues to make history by racking up MVP awards and pursuing the all-time home run totals of Willie Mays, Babe Ruth and Hank Aaron, his recent decision to withdraw from the MLBPA's group licensing prog ...

Tags: Baseball, MLB, Opinion, San Francisco Giants

College scandals has its price

When college officials gather this week at the second annual Intercollegiate Athletics Forum in New York City, they'll have no shortage of topics to discuss. Plenty has happened in college athletics in a year, and some of it hasn't been pretty. A continental shift among teams and c ...

Tags: Colleges, Opinion

Fan's delight pays off for stadium owner

E arlier this season I made my first visit to Gillette Stadium in Foxboro, Mass., home of the New England Patriots and the New England Revolution. From its stylistic touches, to its seat backs with lumbar support, to its ...

Tags: Football, Gillette, New England Patriots, New England Revolution, Opinion

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