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‘Human skills ... of the highest order’

04 / 07 / 14

Shortly before his visit to Tokyo last November, International Olympic Committee President Thomas Bach requested that the Japanese Olympic Committee organize an event with top executives from companies such as Toyota and Panasonic. Japan’s Olympic committee president, Tsunekazu Takeda, reached...

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Tags: Olympics

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Salt Lake Venue Questions

W hat happens when you stuff a gang of journalists from all over the world into a touring bus, then haul 'em up mountain passes and down the valley trails of northern Utah for the better part of a week? Well, everyone learns a lot about the 13 far ...

Tags: Basketball, Olympics

NBC To Split From Quokka?

Q uokka Sports' efforts to stay afloat suffered another blow March 14 when NBC and the Salt Lake Organizing Committee forced it to sign an agreement that would dissolve the NBC/Quokka joint venture on May 1 if Quokka has not arranged a sale ...

Tags: Colleges, E-Sports, Olympics

Nelligan Lands Bobsled Team

Sports & Sponsorships, the Coral Gables, Fla.-based sports marketing agency that was retained earlier this month as the official marketing agency of the U.S. Bobsled and Skeleton Federation, has hired Nelligan Sports Marketing to help sell corporate sponsorships for the federation. Spo ...

Tags: Baseball, Football, Hockey, Motorsports, Olympics

Corporate Sports Travel

A re you an executive of a company that uses sporting events as a vehicle to entertain important clients or to reward key employees? If so, you may have organized excursions to major events like the Super Bowl, college basketball's Final Four, the Masters golf tournament or the Ol ...

Tags: Colleges, Football, Olympics, Opinion

Top Advertisers In 2000

The Sydney Olympics and the strongest advertising market in history helped sports programming attract a record $3.1 billion from the top 50 sports advertisers last year, up 29.5 percent from 1999, according to Nielsen Media Research figures. The top ...

Tags: Colleges, Football, Horse Racing, Motorsports, Olympics, This Week's Issue

Salt Lake Venues Examined

Less than a year out from the opening of the 2002 Winter Olympics next Feb. 8 in Salt Lake City, all 10 competition venues now have hosted world-class test events. With great success at every stop. Instead of being thrilled at such a turn of events, however, executives of the Salt Lake ...

Tags: Olympics

IOC, Swatch decide time is right

The International Olympic Committee has formed a long-term partnership with Switzerland-based The Swatch Group Ltd. in which Swatch will handle timing, scoring and venue-results services for the Games through 2010. Swatch reportedly will spend about $150 million to become the Official Timeke ...

Tags: IOC, Marketing and Sponsorship, Olympics, Seiko, Swatch


Special Olympics has supplier JustBalls Inc., a Princeton, N.J.-based sports equipment and marketing company, signed an agreement with the Special Olympics to be the official supplier and master licensee for ball products. Utz gets piece of Wallace Snack-food ...

Tags: Baltimore Ravens, BellSouth Corp., Football, Marketing and Sponsorship, Motorsports, NASCAR, Olympics, Pizza Hut


BALTIMORE Marathon plan to be revealed Organizers of the resurrected Baltimore Marathon plan to introduce their sponsors and unveil the race's course next month. Completing the plans has taken a back seat to work related to the Baltimore Ravens' playoff run and t ...

Tags: AFL, AHL, AT&T Corp., Bank One Corp., Baseball, Basketball, Buffalo Bills, CBS Broadcasting Inc., Championship Auto Racing Teams Inc., Chicago Fire, Coast to Coast, Colleges, Colorado Avalanche, Columbus Blue Jackets, Dreams Inc., eBay, Football, Fox, Hockey, Indianapolis Motor Speedway Corp., Los Angeles Angels, Minnesota Lynx, MLS, Motorsports, NASCAR, Nashville Predators, NCAA, NFL, Olympics, Penske Corp., Philadelphia Eagles, Philadelphia Phillies, Phoenix Coyotes, RDV Sports, San Antonio Spurs, San Francisco Giants, Soccer, Tampa Bay Lightning, Tennis, Woolf Associates Inc.

Jurgensen's son fired by somebody who does it often

D anny Snyder has done it again. This time round, insiders say, he's fired Sonny Jurgensen's son, Gunnar, who had been head of the Redskins' sales and merchandising department. The younger Jurgensen's failing? Though sales were higher than they had ever been, they still hadn't rea ...

Tags: Amateur Sports, Baseball, Football, Horse Racing, IOC, Olympics, Other News, Washington Redskins

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