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NBC struggles with correct pronunciation of Pyeongchang

Published in SportsBusiness Journal on 11 / 13 / 17

How do you pronounce the 2018 Winter Olympics host city? You’ll hear a variety of takes on “Pyeongchang,” and one place you didn’t hear a consistent answer was NBC’s programming on Nov. 1, when the network, its affiliates and cable platforms celebrated the 100 Days O...

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