Second-screen usage overstated? NASCAR to open talks with ESPN, Turner Soccer portal Goal.com gets makeover ESPN near deal to keep Little League Dupriest shares take on media landscape Networks cry foul at NFL-Verizon deal Houston numbers affect carriage battles Market shift rocks digital strategy Mandalay TV show based on writer NASCAR on Fox ratings level off
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Second-screen usage overstated?06 / 17 / 13A new study suggests that the usage of second screens while watching live sports has been overstated. Just 4 percent of U.S. sports fans are using Internet-connected devices to follow live sports that they’re also watching on TV, according to new research from Sporting News Media. ... Tags: Media |
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'MLB 2K 13' ready to launch
2K Sports will release “MLB 2K 13,” the latest edition in its troubled baseball simulation video game series, on Tuesday. But what consumers will see and how they will react remains a mystery. "MLB 2K 13" came about on ...
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ESPN Deportes hires Guillen for WBC
ESPN Deportes is hiring former Miami Marlins manager Ozzie Guillen to be a guest analyst for its coverage of the World Baseball Classic. Guillen Guillen, fir ...
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Wait-and-see approach on NASCAR talks
ESPN President John Skipper was not in Daytona last week for the biggest race on the NASCAR circuit. Neither was David Levy, Turner’s president of sales, distribution and sports. Even though ESPN and Turner’s exclusive negotiating windows for NASCAR’s media rights expire in late ...
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Ceiling for rights fees is not in sight
F our years ago, my colleague Michael Smith and I heard a rumor that ESPN was offering $495 million to pick up the BCS rights over four years. The number sounded so ridiculously high — a full $100 million more than incumbent Fo ...
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Showtime dips, moves to steal Floyd
When the head of Showtime Network’s sports division took his first run at the most-watched, highest-paid fighter in the world a year ago, he quickly realized that a nudge of the numbers wouldn’t be enough to land him. Barely a month into his new job, Stephen Espinoza presented Floyd M ...
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Thunder making noise with ratings
Editor’s note: This story is revised from the print edition. As the NBA heads into the second half of its season, the Oklahoma City Thunder, residing in the nation’s 41st-largest TV market, is posting some of the highest local NBA ratings in at least two years. Through ...
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ESPN streamlines group, promotes 3
Editor's note: This story is revised from the print edition. ESPN has restructured its customer marketing and sales group, leading to the promotion of three sales executives. Patricia Betron, Wendell Scott and Lisa Valentino were promoted to the role of senior vice president, multimedia sa ...
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Fox to use ‘double box’ at Daytona
Fox plans to end the suffering of NASCAR fans who have complained for years about missing early laps of the Daytona 500. The network will use its “double box” advertising system during the beginning and end of the Great American Race, ensuring that fans can see live race footage in a ...
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Big East near new TV deals
After months of enduring defections and disappointment, the Big East plans to start rebuilding its brand this month with two new TV deals, albeit at a much lower value than the conference had hoped when it started negotiations more than a year ago. The Big East is close to finalizing deals with t ...
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Shaw broadens TV deal with PGA Tour
Shaw Communications, one of the major distributors of television in Canada, has broadened its broadcast deal with the PGA Tour to include the 2015 and 2017 Presidents Cup, as well as coverage of the new PGA Tour Canada. Shaw is a distributor similar to a Time Warner Cable or Comcast in the U.S. I ...
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