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PGA Tour, satisfied with early OTT numbers, plans for next season

Published in SportsBusiness Journal on 08 / 31 / 15

A month after its debut in the world of over-the-top programming, the PGA Tour says it’s satisfied with the early returns, but it wants to cut the cost of providing the previously unseen early tournament coverage. Since launching PGATourLive.com in late July in a partnership with MLB Advanc...

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