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Fermata gives evidence of licensing challenge to CLC

Published in SportsBusiness Journal on 07 / 28 / 14

With more than 200 licensing clients and a 96 percent renewal rate, Collegiate Licensing Co. has seldom felt much of a challenge from competitors. That appears to be changing. Atlanta-based Fermata Partners, a company founded by four former CLC executives, won two big pieces of licensing business...

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11/14/11
XOS, Stats link products

Stats LLC has signed a five-year partnership with XOS Digital to combine their respective football coaching and player evaluation products, ICE and Thunder HD. Stats will take the wide variety of statistics, scouting reports, medical information and contractual data from its ICE, an acronym for I ...

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11/14/11
ESPN hires NBC’s Nolan to lead X Games sales

ESPN borrowed in part from the Olympics when it created a global sponsorship for the X Games, so it comes as no surprise that the network has turned to someone with Olympic expertise to lead that sales effort. Mark Nolan, who most recently worked as director of Olympic sales at NBC, joins ESPN this week as vice president of X Games sales. At NBC, he developed sales and marketing plans for the 2010 Winter Olympics, the 2012 Summer Olympics, and the company’s winning bid for broadcast rights to the 2014 through 2020 Olympics.

Tags: Media

11/07/11
Sports media execs give their take

College sports rights “The next 12 months will continue to be a roller-coaster ride for Division I college sports. The reality is that college sports have never been more valuable as a media property, but as long as individual schools ha ...

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11/07/11
Fox flexes promotional muscle for UFC

Lorenzo Fertitta, the billionaire owner of the UFC, on Saturday night will watch the property he bought a decade ago make its debut on Fox, which will air Cain Velasquez’s heavyweight title defense against Junior dos Santos. Promotion was not the only reason that the UFC chose Fox. The network’s financial package, which sources placed at an average of $90 million a year for seven years, or more than double the reported $35 million a year that the UFC had received from incumbent Spike, certainly helped.

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11/07/11
Time Warner Cable's sports play

When talks between NFL Network and Time Warner Cable broke off last month, a familiar refrain was heard time and again from corners of the sports industry: The country’s second-biggest cable operator once again was failing to support TV sports. Time Warner Cable is the only one of the top ...

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11/07/11
HBO’s ‘Fight Day Now’ debuts

Editor's note: This story is revised from the print edition. The president of boxing promotion company Top Rank watches ESPN’s “College GameDay” with envy on Saturday mornings in the fall, sucked in by the contagious excitement of a live audience, a sea of fans decked out in ...

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11/07/11
YES Network turns to baseball

Already losing out on its New Jersey Nets programming because of the NBA lockout, YES Network is planning to focus on its baseball roots, filling its schedule with two baseball-themed shows. Starting Nov. 14, YES Network will produce a daily Hot Stove-style show called “Yankees Baseball Dai ...

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11/07/11
What's the playbook for tablets?

Ninety minutes before kickoff every week, players on the Tampa Bay Buccaneers and Baltimore Ravens have to give up their playbooks. Call it a competitive disadvantage . Imagine the possibilities: Could tablets be a staple on t ...

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11/07/11
Pac-12 clears way for new channel

BEHIND THE STORY: College reporter Michael Smith on how the Pac-12's move will affect its business partners, and what it might mean for other conferences. The Pac-12 has completed a complex six-month negotiation to acquire key TV, digital and sponsorship rights previously held by mul ...

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10/31/11
PR Pros: Managing The Message

The fundamentals of public relations remain the same. It’s all about the message. Forming it. Shaping it. Delivering it. Responding to it. That is still what communications professionals are charged with doing and expected to master. But how they do that job today is radically different ...

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