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Experts: Kaepernick has tough task in proving collusion

Published in SportsBusiness Journal on 11 / 13 / 17

S wimming daily in the marketing morass, we’re unfortunately inured to people talking at length about subjects in which their knowledge deficit is somewhere between pronounced and ignorant. The curious case of Colin Kaepernick i...

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08/28/17
7-Eleven in national sports sponsorship

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08/28/17
Nike goes big with new NFL campaign

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08/21/17
Nielsen focuses on esports sponsor value

Nielsen last week announced the launch of Nielsen Esports, a new vertical devoted to measuring sponsorship value in the emerging world of competitive video gaming. The business is centered on two product developments: new international viewer data in the U.K., France, Germany, China, South Korea ...

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08/14/17
Sponsors step into ring for SummerSlam

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08/14/17
NASCAR's key role in Camry's marketing

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08/14/17
Chinese group eyes World Team Cup rights

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08/07/17
QuintEvents hires Bruce to aid Formula 1

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08/07/17
Adidas deepens roots with MLS deal

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07/31/17
Pizza Hut: A promotion with everything

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