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NFL Players Inc. president Gordon to depart

Published in SportsBusiness Journal on 08 / 25 / 14

Keith Gordon is leaving his position as president of NFL Players Inc., and the NFL Players Association is actively searching for a replacement to head the union’s licensing and marketing arm. Gordon, who has been president of NFLPI since August 2009, will remain in the position through the ...

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Tags: Labor and Agents

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Sponsorship briefs

  Name game starts in Denver The Metropolitan Football Stadium District in Denver voted unanimously to pursue the sale of naming rights for the Denver Broncos' planned new stadium. The decision follows public hearings earlier this year ...

Tags: AHL, Columbus Blue Jackets, Denver Broncos, ESPN, IndyCar, Lifetime Television, Marketing and Sponsorship, NBC, NHL, WNBA

Triathlon, Foster Grant extend licensing deal

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Tags: Huffy Corp., Marketing and Sponsorship, Timex

Support for charities is solid marketing — and the right thi ...

T his is a story about sports-industry charity contributions intersecting with the lives of real people. The PGA Tour, Senior PGA Tour and Buy.com Tour recently surpassed a lifetime accumulated charity contribution of $500 million. Last year alone, the three tours ...

Tags: FedEx Corp., Kroger, Marketing and Sponsorship, New York Liberty

Finally at Indianapolis Motor Speedway: F-1 racing

I n less than three months, Indianapolis Motor Speedway's Tony George will realize a vision that began nearly a decade ago: bringing Formula One racing to his track. Perhaps more surprising to industry skeptics is the fact that the race stands to deliver ...

Tags: Championship Auto Racing Teams Inc., Dale Earnhardt Inc., Formula One, Fox, Indianapolis Motor Speedway Corp., IndyCar, Marketing and Sponsorship, NASCAR, Owned by Dayton Hudson Corp.

SBJ/ESPN Sports Poll

SPORTSBUSINESS JOURNAL/EPSN SPORTS POLL Imagery: Leagues, Players and Fans General Population Male ...

Tags: Marketing and Sponsorship, MLB, NBA, NFL, NHL

Nike leaving the field after talks with NFL break off

L icensed apparel manufacturers might actually have some leverage with the NFL after Nike Inc. announced early last week that it has broken off talks with the league and will not return as an on-field uniform supplier after the 2000 season. It leave ...

Tags: Adidas, Champion, Columbus Crew, Marketing and Sponsorship, NASCAR, NFL, PepsiCo, Pro Player Inc., Puma AG, Reebok, Russell Corp., WNBA

Additional corporate sponsors give Big South’s revenues a bi ...

The Big South Conference increased its revenue by 30 percent for 1999-2000, largely because of increased corporate sponsorships, conference officials said. Total conference revenue was $1.2 million, compared with $900,000 for 1998-99. Conference sponsors in that time grew from six to 11, pus ...

Tags: Marketing and Sponsorship, Minnesota Wild, New York Liberty

Heineken set to expand McEnroe’s role

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Tags: CBS Broadcasting Inc., Heineken N.V., IMG, Marketing and Sponsorship, NBC, USA Network

US West looking for a kick from promotion featuring sprinter Gree ...

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Tags: Marketing and Sponsorship, McDonald's Corp., Brooklyn Nets, Qwest Communications International Inc., YankeeNets

Sponsorship briefs

  Flames re-sign sponsor Coca-Cola Bottling Co. signed a new five-year sponsorship deal with the Calgary Flames through the 2004-05 NHL season. Coca-Cola has been associated with the team since the Flames' first season in Calgary in ...

Tags: Bank One Corp., Calgary Flames, Columbus Blue Jackets, GMAC, Marketing and Sponsorship, NHL

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