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Kermode shares his take on ATP

04 / 14 / 14

Chris Kermode in January became the fifth leader of the ATP since its current incarnation in 1990. He took over for the late Brad Drewett, a popular ex-player who won steep prize money increases from the Grand Slam events before his 15-month tenu...

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Tags: Leagues and Governing Bodies

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01/31/11
NBA youth push includes branded website

The NBA is launching an interactive youth marketing initiative called Hoop Troop aimed at reaching kids between the ages of 6 and 12. The campaign includes a branded website at NBAHoopTroop.com that offers game highlights and original programming; a partnership with Cartoon Network to promote the si ...

Tags: Leagues and Governing Bodies

01/31/11
Senior PGA may allow cell phones

The PGA of America is planning to permit spectators to bring mobile phones on site during the Senior PGA Championship in May and, if all goes well, it could allow them during the PGA Championship in August as well. “The move to mobile is really about our culture being so 24/7 connected,” Joe Steran ...

Tags: Leagues and Governing Bodies

01/31/11
Lockout, then what?

Here’s what could happen at key dates if no labor agreement is reached and owners declare a lockout: March 4: Free agency None would be allowed. However, the league could impose work rules on players instead of locking them out, which would allow free agency to proceed. But the union could coun ...

Tags: In-Depth, Leagues and Governing Bodies

01/31/11
Sponsors keen on NFL lockout

For NFL sponsors used to planning their marketing calendars six to 18 months in advance, the uncertainty of when and if the next season will start is about as comfortable as pebbles in a dress shoe. “I have no doubt they will play at some point. When seems to be the big question,” said Woody Thomps ...

Tags: In-Depth, Leagues and Governing Bodies, Marketing and Sponsorship

01/24/11
NYC Super Bowl cost may hit $50M

Staging a Super Bowl around New York City is apparently 25 percent more expensive than was originally anticipated and, consequently, the revised fundraising goal for the 2014 Super Bowl XLVIII Host Committee is $50 million, according to numerous industry sources. Such a figure would mark the highe ...

Tags: Events and Attractions, Leagues and Governing Bodies

01/24/11
No progress in NFL talks

A key NFL owner last week called the lack of movement toward resolving differences with the players union “baffling,” continuing the escalation of the war of words between the two sides. The collective-bargaining agreement between the league and the NFL Players Association expires after ...

Tags: Leagues and Governing Bodies, Labor and Agents

01/24/11
NFL player reps go to Washington

Arizona Cardinals running back Jason Wright, the NFL Players Association alternate player representative for his team, went to the union’s offices in Washington, D.C., last week with a lot of questions and some skepticism about what was going on with the NFL labor situation. Wright described himse ...

Tags: Leagues and Governing Bodies, Labor and Agents

01/24/11
LPGA hires ESPN veteran Willett

The LPGA has hired a former ESPN sales veteran to lead its business development efforts. Ed Willett spent nine years at ESPN before moving over to Quick Hit Inc. in 2009 and later Kaleidoscope Sports and Entertainment, a media and sponsorship consulting firm, where he led the sales efforts. He star ...

Tags: Leagues and Governing Bodies

01/24/11
NHL on pace for $2.9B in revenue

Boosted by an increase in television viewership, sponsorship sales and online traffic, the NHL is on pace to generate $2.9 billion in total revenue for the 2010-11 season, a 5 percent increase from last season. The increase would mark the league's fifth consecutive season of revenue growth and an ...

Tags: Leagues and Governing Bodies, Media

01/17/11
NBA refund policy includes interest

Marking the clearest signal to date that NBA teams are bracing for a lockout next season, the league is calling for all 30 clubs to offer a specific interest rate as part of their season-ticket refund policies for any games lost due to a work stoppage. NBA teams are about to begin their season-tic ...

Tags: Leagues and Governing Bodies

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