Featured Story

Reader Survey: College Sports

Published in SportsBusiness Journal on 11 / 24 / 14

Getty Images Should college athletes be paid? Yes 52% No 44% Responses: 706 Companies/brands that have done the best job aligning with college sports through corporat...

Read More

Tags: Reader Survey

More Stories

11/21/11
Realignment will test interleague’s popularity

The historic shift of the Houston Astros to the American League, announced here last week, creates not only MLB’s first realignment since 1998 but also the first major schism in interleague play since its introduction a year earlier. And, ...

Tags: Leagues and Governing Bodies

11/14/11
Kicking it around with MLS's Garber

Major League Soccer celebrated a number of high points in 2011, as the debut of clubs in Portland and Vancouver helped the league post its best average attendance and television viewership. The league has a number of items on itsimmediate horizon ...

Tags: Leagues and Governing Bodies

11/14/11
USA Gymnastics, AEG line up $1M in tour sponsorships

Editor's note: This story is revised from the print edition. USA Gymnastics and AEG have secured more than $1 million in sponsorships to support a post-Olympics tour that will take the nation’s top gymnasts to more than 40 markets after the 2012 London Games. Kellogg’s signed a ...

Tags: Leagues and Governing Bodies

11/14/11
Activation heats up for MLS Cup

Major League Soccer will see all 23 of its corporate partners activate at Sunday’s MLS Cup championship at the Home Depot Center in Los Angeles. The full plate of partner activation marks a step up from 2010, when 18 of 23 partners activated at the event in Toronto. ...

Tags: MLS, Soccer, Champion, Home Depot, Media, TES, NAPA, TRAC, Target

11/07/11
MLL boosts coverage with CBS Sports Network

Major League Lacrosse has signed an agreement with CBS Sports Network that will give the outdoor league significantly more coverage on TV than it’s had in the past. The contract for 2012 will provide 14 live games on CBS Sports Network, which is now in 44 million U.S. homes. The 14 live ...

Tags: Leagues and Governing Bodies

11/07/11
MLS breaks attendance record

Major League Soccer set a new high-water mark for average attendance this season, as expansion clubs in Portland and Vancouver lived up to preseason expectations for big crowds, and a new stadium and rebranding effort in Kansas City turned around that city’s once-ailing club. Average attend ...

Tags: Leagues and Governing Bodies

10/31/11
NFL teams to use handheld scanners

NFL teams will start using handheld metal detectors in November to upgrade the screening process at all 31 stadiums, according to an email issued by Jeffrey Miller, the NFL’s chief security officer. In the Oct. 14 email obtained by SportsBusiness Journal, Miller informed stadium managers th ...

Tags: Leagues and Governing Bodies

10/31/11
IndyCar sees season growth

Dan Wheldon’s death in the final race of the Izod IndyCar Series darkened what had been a strong 2011 season for the series on the business front. Over the course of 17 races, the IndyCar Series averaged the most TV viewers in three years, increased average attendance by 10 percent, re-sign ...

Tags: Leagues and Governing Bodies

10/31/11
Can Tseng’s success pay off for LPGA?

Editor's note: This story is revised from the print edition. LPGA Commissioner Mike Whan stepped out of his limo into a chaotic public square in Taipei, Taiwan, earlier this month and knew that this just wouldn’t work. Hundreds of media members and camera-toting fans stood shoulder t ...

Tags: Leagues and Governing Bodies

10/31/11
Winnipeg helps NHL to big merch sales

Fueled by strong sales of apparel and collectibles in Winnipeg, as well as a longer period of demand for championship gear in Boston, the NHL has seen its total merchandise revenue jump 12 percent over 2010-11. Commemorative coins ...

Tags: Leagues and Governing Bodies

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug