Featured Story

NASCAR teams trimming, and drivers feel the pinch

Published in SportsBusiness Journal on 11 / 20 / 17

As NASCAR teams adjust to lower sponsorship revenue, they continue to reduce costs and as a result, many drivers are feeling the pinch in their salaries. Multiple teams this season turned to younger drivers to replace veterans, or renegotiated contracts with incumbent veterans, to trim what can make...

Read More

Tags: Leagues and Governing Bodies

More Stories

05/09/16
WNBA's Borders sees social media as key

Lisa Borders began work as the WNBA’s fourth president in March, replacing Laurel Richie, who resigned after four years on the job. Borders takes over with a mission to improve ...

Tags: Leagues and Governing Bodies

05/09/16
WNBA past players' perspective

Rebecca Lobo, Dawn Staley and Cynthia Cooper-Dyke were on the court for some of the WNBA’s earliest years, and they maintain connections to the league and sport today. Lobo was part of the New York Liberty for the league’s inaugural, 1997 season. A national champion while at UConn (19 ...

Tags: Leagues and Governing Bodies

05/09/16
Creating WNBA's look

Given the NBA’s obsession with planning and detail, creating the most fundamental parts of the WNBA, including logos, uniforms and even team names, came quickly, if not easily. The initial eight teams — the Los Angeles Sparks, New York Liberty, Charlotte Sting, Cleveland Rockers, Hous ...

Tags: Leagues and Governing Bodies

05/09/16
Two decades of the W

A few hours before the WNBA’s tipoff on June 21, 1997, then-WNBA President Val Ackerman and former NBA Chief Marketing Officer Rick Welts ran into Jerry Buss, the owner of the NBA Lakers and WNBA Sparks. The scene was the Forum Club at the Great Western Forum, where both Hollywood gl ...

Tags: Leagues and Governing Bodies

05/09/16
Group’s focus: Corruption in e-sports

Veteran British sports lawyer Ian Smith is turning his attention to corruption in e-sports after more than a decade in international cricket. Smith is developing a new industry association that’s asking major e-sports companies to join as it prepares for a formal launch later this month. Such ...

Tags: Leagues and Governing Bodies

05/09/16
MLB employs new pitch with Play Ball

Major League Baseball is amplifying its Play Ball youth engagement effort with a new set of ballpark-focused activities scheduled this weekend across the league. Play Ball Weekend represents a focal point of the Play Ball initiative, designed to boost youth participation in baseball and now in it ...

Tags: Leagues and Governing Bodies

05/02/16
Tennis’ data deals under review

"Gambling is legal in many parts of the wrold," said ITF President David Haggerty. Photo by: GETTY IMAGES Tennis’ contracts with data companies are part of the review being conducted by the i ...

Tags: ING, GE, NTRA, Ping, WTA, ATP, Ugg, Ally, Leagues and Governing Bodies

05/02/16
Veteran event producer laces up with NHL

Steve Mayer started at the NHL in December — not that you would have seen him in the league hallways much since then. “I’ve been in the office two weeks total, maybe not even that much,” he said sitting in a conference room at the NHL’s headquarters in New York recen ...

Tags: Leagues and Governing Bodies

04/25/16
Will jersey ads bring big bucks?

The most talked about piece of sponsorship inventory to hit the NBA in years is smaller than a standard Post-it note. But as teams hit the market ready to cash-in on this new, long-awaited asset, the case of whether size matters becomes tricky, as the value and impact of the forthcoming 2.5-by-2. ...

Tags: Leagues and Governing Bodies

04/25/16
Lockhart, NFL go on PR offensive

Related story: • Lockhart’s path led through White House It hasn’t taken long to see the impact Joe Lockhart is having at the NFL in public relations. The league’s new communications chief joined the league in January. What’s followed has been a sharp ...

Tags: Leagues and Governing Bodies

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug