Featured Story

Big Ten Network timeline: Inception to 60M viewers

Published in SportsBusiness Journal on 08 / 21 / 17

2006 June ■ News Corp. announces a 20-year contract with the Big Ten, with an option for five more years, to launch and operate the Big Ten Network. The conference will own 51 percent and Fox will control 49 percent of the RSN. News Corp. later projects in documents filed with the SEC th...

Read More

Tags: College Football Preview, In-Depth

More Stories

08/06/07
Sponsors sticking to typical plans

Though general interest in China has created more interest around the Beijing Games domestically than existed for Athens in 2004, Olympic sponsors are sticking to their traditional marketing timetable in the United States. Swimmer Aaron Peirsol, a three-time gold medalist ...

Tags: In-Depth

07/30/07
What to watch in action sports

12 athletes to watch, plus staple names in the sports Skateboarding Street: Nyjah Huston A year ago, this 12-year-old generated most of the buzz in the early stages of the Dew Tour and made history as one of the youngest competitors on the pr ...

Tags: In-Depth

07/30/07
Turnkey Sports Poll

Turnkey Sports Poll The following are results of the Turnkey Sports Poll taken in June. The survey covered more than 800 senior-level sports industry executives spanning professional and college sports.   Off the top of your head, do you ...

Tags: In-Depth

07/30/07
Popular no matter what you call sports

The addition of supercross to the X Games this year has fueled a debate about whether supercross and motocross are action sports or motorsports. “It is the original action sport,” said Steve Astephen, president of action sports at Wasserman Media Group. “It’s an individual, hard-core event ...

Tags: In-Depth

07/30/07
Roundtable: Camp Woodward

It’s been said that no other sports deliver the key young, male demographic quite like action sports. But as is often the case with young people, interests, tastes and attitudes change fast, and oftentimes the brands and executives forget to ask. Rather than run the risk of assuming what ...

Tags: In-Depth

07/30/07
Motocross continues to evolve, grow

Though the supercross season ends each May, most of its riders, sponsors and fans keep going. They turn their attention outdoors to the Toyota AMA motocross series, a 12-race championship that concludes in September. The motocross series preserves the grassroots of the sport, and caters to ...

Tags: In-Depth

07/30/07
Five executives you should know

Charlie Mancuso President, Live Nation Motorsports Regarded as one of the most knowledgeable people in the sport, he’s seen it grow from 20,000 people in stadiums to 70,000 in Atlanta last year. He attends most races. Steve Whitelock Directo ...

Tags: In-Depth

07/30/07
Revved up and on a roll

Kevin Robinson cut through a crowd of people and shuffled down an aisle of 18-wheelers just outside Las Vegas’ Sam Boyd Stadium. The smell of high-octane fuel and the steady staccato of revved engines surrounded him. Supercross visits 18 cities each season and attrac ...

Tags: In-Depth

07/30/07
Six riders you should know

Jeremy McGrath Current residence: Encinitas, Calif. Birthdate: Nov. 19, 1971 No. 2 When McGrath won 13 consecutive supercross races in 1996, his dominance attracted mainstream attention and fueled much of the sport’s growth. Current riders are reaping the rewards. The top three ...

Tags: In-Depth

07/23/07
Turnkey Sports Poll

Turnkey Sports Poll The following are results of the Turnkey Sports Poll taken in June. The survey covered more than 800 senior-level sports industry executives spanning professional and college sports.   When we say the phras ...

Tags: In-Depth

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug