Featured Story

Teams pour more money, tech into preview centers

Published in SportsBusiness Journal on 03 / 23 / 15

The explosion in sports facility development over the past 18 months has resulted in a key secondary trend — the high-tech, multimillion-dollar preview centers that teams build to market their new venues. The centers, the traditional sales space used to showcase premium seats for stadiums a...

Read More

Tags: Facilities

More Stories

04/24/06
The continued rise of sports radio

Sports programming continues to be a bright star in the terrestrial radio market that is otherwise facing a continued decline in listeners and flat-lining revenue. Market share for the approximately 150 sports radio stations in the top 100 markets is at an all-time high, and has incr ...

Tags: In-Depth

04/24/06
Shaking up the airwaves

On Saturday mornings, KTRS-AM in St. Louis airs a one-hour, legal talk show called “The Law in Your Life.” The show provides a platform for two local attorneys whose firm not only pays for the air time, but advertises with the station and its 50 percent owner, the St. Louis Cardinals. ...

Tags: In-Depth

04/24/06
Turnkey sports poll

The following are results of the Turnkey Sports Poll taken in March. The survey covered about 400 senior-level sports industry executives spanning professional and college sports. Which satellite radio provider has done a better job of using sports content and sports sponsorships to grow i ...

Tags: In-Depth

04/17/06
Consumer favorites ranked by overall preference of adults 18-34

Fast-food restaurants Rank U.S. (%) Adults 18-34 Men 18-24 Men 25-34 Women 18-24 Women 25-34 1 McDonald's 49.7 61.7 59.8 58.6 ...

Tags: In-Depth

04/17/06
The source for news

Which source is most important for learning about news in your daily life? Source Men 18-24 Men 25-34 Women 18-24 Women 25-34 Local TV 17% 27% 36% 42% Internet 31% 31 ...

Tags: In-Depth

04/17/06
When they listen

Ninety-six percent of women 25-34 listen to the radio at least once a week, according to a recent Arbitron report, the highest rate of any adult age group. Women 18-24 had the highest rate of listenership during the weekdays from 10 a.m. to 3 p.m, and the overall weeknight and weekend dayparts. Men ...

Tags: In-Depth

04/17/06
Listening to the radio

The following radio formats have the biggest percent of their audience age 18-34. Format 18-24 25-34 Total 18-34 Avg. age Alternative 26.1% 30.6% 56.7% 27 Active rock ...

Tags: In-Depth

04/17/06
Chasing the numbers

Marketers wanting to reach the 18-34 demo may have the best luck in the six cities listed below. Also shown are the top U.S. markets for men in that demo, and for women in that age group. Market % of population 18-34 Provo-Orem, Utah 35.0% ...

Tags: In-Depth

04/17/06
Top prime-time cable television series

All viewers     Series Network Households (000s) NFL (regular season) ESPN 5,660 High School Musical Disney 3,250 WWE Entertainment ...

Tags: In-Depth

04/17/06
Reaching the 18-34 demo

Two days after the baseball season opened, ESPN research and ratings guru Artie Bulgrin convened what, by unofficial tally, was his gazillionth focus group featuring the breadbasket of the sports television demographic, the 18- to 34-year-old. Teams have found th ...

Tags: In-Depth

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug