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UFC tweaks payment structure for Reebok deal

Published in SportsBusiness Journal on 04 / 20 / 15

Since the UFC agreed to its first exclusive outfitting deal with Reebok in December, executives from the promotion’s newly formed equipment department have spent hours meeting with fighters, their cornermen and their managers, explaining how their lives will change when the Reebok deal takes e...

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08/21/06
Turnkey Sports Poll

The following are results of the Turnkey Sports Poll taken in July. The survey covered about 400 senior-level sports industry executives spanning professional and college sports. What is your perception of the biggest challenge for sponsors in utilizing grassroots youth sports to market their ...

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08/21/06
Connecting through youth sports

An estimated 41 million kids play competitive sports in the United States. For sponsors, those youth bring them one step closer to the demographic they crave — the American family. Whether it is for the good of the cause or a burning desire to sear a brand into a consumer’s conscious ...

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08/21/06
Key youth sports organizations

Amateur Athletic Union Headquarters: Lake Buena Vista, Fla. Founded: 1888 Key executives: Bobby Dodd (president & CEO), Michael Killpack (director of sports) Top events: AAU Junior Olympics, 250 national championships, 40 AAU national ev ...

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08/21/06
Case study: Aflac uses baseball game to support cause

When the subject of sponsorship of youth sports is discussed, a frequent question comes up: goodwill marketing or serious marketing? Ask any sponsor that lends its time, money and manpower to a cause and it will tell you that the lines cross back and forth. The A ...

Tags: Baseball, In-Depth

08/21/06
Industry explores ways to keep more youth involved in sports

Estimates show that 70 to 80 percent of youth ages 13-15 will drop out of sports. The same burning question drives my curiosity about a 70 percent drop-out rate from youth sports and problems with youth fitness. What business’s survival or expansion depends ...

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08/14/06
Top 10 MLB, NBA, NFL, and NHL current player salaries

Top 10 MLB salaries for 2006 season Rank Position Player Team Agent/Agency Salary 1 Third base Alex Rodriguez Yankees Scott Boras/ Scott Boras Corp. $21.68 million ...

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08/14/06
Top MLB, NBA, NFL, and NHL player salaries by position

Top MLB player salaries by position Position Player Team Agent/Agency Salary Third base Alex Rodriguez Yankees Scott Boras/ Scott Boras Corp. $21.68 million Shortstop Derek ...

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08/14/06
Top 10 agents by league, based on salary represented

MLB Rank Agent/Agency Clients Salary 1 Scott Boras/Scott Boras Corp. 64 $246.20 million 2 Seth Levinson/ACES Inc. 53 $140.92 million 3 Arn T ...

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08/14/06
Staying out front

Said Tellem of his plans at WMG, ”I want to build something that endures.” Bob Myers remembers having some trepidation the first time he entered the office of his future boss, agent Arn Tellem, about 10 years ago. “First time I met him, I had an image ...

Tags: Basketball, In-Depth

08/14/06
The 20 most influential sports agents

Arn Tellem President, WMG Management As the agent business undergoes a major shakeup, Tellem remains one of the consistent forces of power and influence. That power comes largely from his rich roster of baseball clients and his unquestioned leadership in representing NBA t ...

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