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Published in SportsBusiness Journal on 03 / 27 / 17

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04/07/08
The front nine

Working Title Roughly 40 percent of the 44 event title sponsorships on the PGA Tour are set to expire in 2010, meaning the sales staff will begin the process of extending more than $125 million in deals this summer. Re ...

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04/07/08
Little to show from golf partnership

The parallel commercial activities undertaken by the U.S. Golf Association and PGA of America in the last year are providing a jolt to a relationship that has failed to produce any noteworthy joint initiatives to expand the game of golf. The governing bodies are working ...

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04/07/08
Professional golf’s organizing bodies

Confusion surrounding the responsibilities of golf’s organizing bodies isn’t as old as the game itself, but it’s close. When it comes to differentiating between the PGA Tour, PGA of America and USGA, most people in the golf industry admit that the average fan does not know which body s ...

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03/31/08
20 to watch in MLB

Dennis Mannion Chief operating officer Los Angeles Dodgers After a bumpy start, Dodger owners Frank and Jamie McCourt are beginning to gain traction and pursue a very aggressi ...

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03/31/08
Examining league-affiliated networks

Presented below is select data for league-affiliated networks. Current subscriber information was obtained by a SportsBusiness Journal analysis of Nielsen Media Research’s “Cable Universe Estimate, March 2008” report, and is based on U.S. households. ...

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03/31/08
Fitting the pieces of the MLB Network

Modest expectations surrounded the MLB Network when it began its formal life on a hot, muggy day in Philadelphia nearly four years ago. In August 2004, baseball’s owners approved funding for a baseball-only channel that would have looked much different than the channel that is planni ...

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03/24/08
American Airlines likes what it sees

When Billy Sanez joined American Airlines five years ago, he could not imagine recommending that his new employer partner with Major League Soccer. He knew the league firsthand from the three years he worked in sales and marketing for the Dallas Burn, and he didn’t see value in a leagu ...

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03/24/08
Other clubs to watch

San Jose Earthquakes: The league left San Jose in 2005 for Houston because of an antiquated stadium and a lack of corporate sponsors. Oakland Athletics owner Lewis Wolff will try to overcome those challenges this year when the club returns as an expansion fra ...

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03/24/08
Talks to start soon on new labor deal

Conversations between Major League Soccer and its players about compensation won’t get serious this season, but they are expected to begin. The negotiators Management ...

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03/24/08
Agent business evolves as sport grows

When Lyle Yorks signed with D.C. United in 1998, he represented himself and negotiated a deal with his former coach at the University of Virginia, Bruce Arena. The contract was so carefree it could have been sealed by a handshake. “If I were in the same situation again, I would have ...

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