Featured Story

Teams pour more money, tech into preview centers

Published in SportsBusiness Journal on 03 / 23 / 15

The explosion in sports facility development over the past 18 months has resulted in a key secondary trend — the high-tech, multimillion-dollar preview centers that teams build to market their new venues. The centers, the traditional sales space used to showcase premium seats for stadiums a...

Read More

Tags: Facilities

More Stories

12/11/06
Team can’t find deal to get on track

It shouldn’t be a surprise that stock car racing, a sport with a high cost of entry and roots in the deep South, is not racially diverse. African-American drivers like Wendell Scott, Willy T. Ribbs and Bill Lester have made splashes from time to time at various levels of NASCAR competition. Juan Pa ...

Tags: In-Depth

12/11/06
Sponsorship report card: Reviewing the year

Dave Grant Principal Velocity Sports & Entertainment Grant FedEx and the PGA Tour are breaking new ground in sport and in sponsorship through the creation of the FedEx Cup. It’s an enormous change in the typically t ...

Tags: In-Depth

12/11/06
Major U.S-based sports properties and their sponsorship categorie ...

Major U.S-based sports properties and their sponsorship categories Sponsorships at major college conferences Sponsorships at additional sports properties

Tags: In-Depth

12/04/06
No Headline

College rivalries don’t get any bigger than Alabama and Auburn, so when we decided to take a look at the business of putting on a major college football game, a visit to Bryant-Denny Stadium in Tuscaloosa, Ala., wasa natural fit. From concessions and stadium operations to ...

Tags: In-Depth

12/04/06
Prices jump, but tickets still available

Alabama raised ticket prices for this year’s Iron Bowl to $60, a year after Auburn hit that level for the game in its stadium. Three hours before kickoff, scalpers were asking $260 each for tickets near the top of the lower bowl. About 90 minutes later, prices had dropped to $160 each, and s ...

Tags: In-Depth

12/04/06
Chevy, Bryan market off the beaten path

Tucked away in a sea of motor homes, far from the Coca-Cola Quad and other areas where most sponsors had gathered, Joan Outlaw was serving up plates of Bryan sausage and wieners for passers-by on their way to the Alabama-Auburn football game. Joan O ...

Tags: In-Depth

12/04/06
Happenings at the other big game on Nov. 18

On a typical Ohio State football weekend, David Brown’s list of things to do and special requests to consider isn’t small, but it is manageable. Funny how things change when the game is between the No. 1 and No. 2 teams in the country. The Yankees' D ...

Tags: In-Depth

12/04/06
CBS Sports leads the media parade

CBS play-by-play announcer Verne Lundquist was leaning forward, intent on a television monitor flashing pictures of football being played and iron being forged, trying to match his words to the images. It was late on Friday afternoon, and Lundquist and the rest of a 50-person CBS Sports cre ...

Tags: In-Depth

12/04/06
Additions boost perks for major donors

A year after the NCAA placed Alabama on a five-year probation and a two-year bowl ban, athletic director Mal Moore asked alumni to open their wallets for a $150 million facilities campaign. Critics questioned his wisdom, but today alumni offer nothing but praise. Find highlight ...

Tags: In-Depth

12/04/06
Rival sponsors must share the wealth

The intensity of the Alabama-Auburn football rivalry belies a spirit of peaceful — although often reluctant — coexistence among the Crimson Tide’s corporate partners. Coca-Cola has been the Crimson Tide’s official soda for 46 years, the image of coach Bear Bryant pouring one at the beginn ...

Tags: In-Depth

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug