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Fermata gives evidence of licensing challenge to CLC

Published in SportsBusiness Journal on 07 / 28 / 14

With more than 200 licensing clients and a 96 percent renewal rate, Collegiate Licensing Co. has seldom felt much of a challenge from competitors. That appears to be changing. Atlanta-based Fermata Partners, a company founded by four former CLC executives, won two big pieces of licensing business...

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06/26/06
Trying to catch the wave

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06/26/06
Highest-rated television programs (Sept. 1, 2005, through June 16 ...

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06/26/06
Audience composition of sportscasts

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06/26/06
Exclusive research: How the demo consumes sports

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06/26/06
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06/19/06
Finding new sources of revenue becomes a balancing act

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