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The road ahead for the NFL, and lessons for current, future executives

Published in SportsBusiness Journal on 09 / 29 / 14

T he self-admitted mishandling of the Ray Rice situation by both the Baltimore Ravens and NFL Commissioner Roger Goodell has been painful to observe for sports business professionals or, even closer to home, any father with daughters. It is reason...

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Tags: Opinion

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09/29/14
LED’s bright future

The evolution of LED technology is pointing the spotlight on sports facilities looking to cut energy costs. Light-emitting diodes, the same technology behind video boards at arenas and stadiums, has expanded to include sports lighting over the past two years, beaming its way down to the field of ...

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09/29/14
NBA plans LED demonstration

As the pace quickens for facilities converting to LED sports lighting systems, NBA officials plan to schedule a demonstration of the technology in November. Karen Goldstick, the NBA’s lighting consultant for 20 years and owner of Goldstick Lighting Design of White Plains, N.Y., will help le ...

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09/22/14
Islanders look back and to future

As the New York Islanders enter their final season in Nassau Coliseum, their impending move to Brooklyn’s Barclays Center in the midst of an ownership transition represents both a monumental challenge and an opportunity for a much-needed rejuvenation. The team’s marketing efforts are ...

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09/22/14
Canada set for new TV routine

When Rogers executive Scott Moore met with a group of Canadian broadcasters in mid-September, he showed them an internal marketing plan around the launch of the NHL season. Tucked within a broader marketing plan were seven pages devoted solely to editorial initiatives — everything from a pi ...

Tags: In-Depth, NHL Season Preview, Media

09/22/14
NHL relaunching app

One of the NHL’s biggest offseason media priorities was to redesign its iOS and Android app that league executives believed had grown old and tired. A new app, which was designed in partnership with NeuLion, will be ready by next month for the start of the season. NHL executives say the new ...

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09/08/14
Reviewing the building plans

While the San Francisco 49ers’ Levi’s Stadium in Santa Clara, Calif., and Baylor University’s McLane Stadium in Waco, Texas, have been newly christened with events, many other sports facility projects will wrap up this fall and beyond. Here are highlights of some of those projects ...

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09/08/14
Construction makes a comeback

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09/01/14
The players' take

■ What did you expect playing in London would be like? Barber: I’m not sure what we expected from either London trip I took to play. I love the city, though. I had been to London a few times before my first game there and had been to Wembley [Stadium] to watch soccer. So I ...

Tags: In-Depth, NFL Season Preview

09/01/14
Sponsors join the game

As the NFL has increased its presence in London, it has also attracted more corporate support. Go back five years to 2009, and the league had only seven partners for its single London game. Fast forward and the International Series now counts 21 brands across 18 companies in its sponsorship roste ...

Tags: In-Depth, NFL Season Preview

09/01/14
Column: All or nothing

I t’s hard to convey just how exciting Channel 4 was when it launched on British television screens in 1982. There’s a hint in the name. Until then we had only three television channels, two of which were off air for large parts of the day. Compared to the dusty, complacent BBC, Ch ...

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