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Waltrip reflects on team success, ‘dream that came to an end’

Published in SportsBusiness Journal on 09 / 19 / 16

As stock cars whizzed around the high banks of Daytona International Speedway in early July, Michael Waltrip shed tears nearly 500 miles away in North Carolina. The NASCAR Camping World Truck Series, for which Waltrip is a commentator on Fox Sports, had that weekend off. With NBC Sports kicking o...

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09/19/16
Barça opens N.Y. office

Sitting inside FC Barcelona’s new Park Avenue office, President Josep Maria Bartomeu called the club’s decision to open its first U.S.-based office a simple one. “We want to be closer to the people who like and follow our club, to learn and also to show this country what we know ...

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09/19/16
76ers sign training facility sponsors

The Philadelphia 76ers are taking a sharply different strategy in marketing their new practice center by signing five founding partners instead of selling traditional naming rights to their new $82 million facility. In place of attaching a single title sponsor to their practice center, ...

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09/05/16
Ridge blasts Rams’ stadium, FAA

The NFL eight months ago approved the St. Louis Rams’ relocation to Los Angeles based on the team’s plan for a major stadium development in Inglewood, selected over a more suburban proposal. Now, with the Rams eagerly eyeing 2019 for their move-in date, former head of Homeland Security T ...

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09/05/16
Durant a cash magnet for Warriors

The Golden State Warriors have boosted sponsorship revenue by 20 percent as the team cashes in on an offseason that brought superstar free agent Kevin Durant to the Bay Area. The increase includes $10 million in new sponsorship revenue along with another $10 million in renewed deals signed since ...

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08/29/16
Execs bring local savvy to Miami FC

Editor's note: This story is revised from the print edition. With the NASL’s Miami FC beginning to find traction in its inaugural season, MP & Silva co-founder and President Riccardo Silva has tapped a pro sports executive with local roots to continue that growth. ...

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08/29/16
Hornets see revenue results from data

Assists from tech firms SAP and Phizzle have helped the Charlotte Hornets save $1.5 million and 10,000 hours of consulting while adding $156,000 worth of ticket sales and other revenue increases over the past two years, according to the team and the companies. The business partners disclosed thos ...

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08/22/16
Lochmann joins Monumental

Front office changes are continuing at Monumental Sports & Entertainment, where industry veteran Hunter Lochmann is joining the organization as senior vice president of marketing and brand strategy. Lochmann comes to Monumental Sports, which operates the Washington Capitals, Wizards and Mysti ...

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08/22/16
Devils put on their Jersey

Aiming to link the pride of the entire state to the team, the New Jersey Devils are rolling out a brand campaign that calls for everyone to get behind “One Jersey.” The campaign, which will launch in the market this week, reflects th ...

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08/22/16
Ads get Rams out and about in new home

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08/15/16
Lightning hires NBA executive

The Tampa Bay Lightning has turned to an NBA executive to lead an overhaul of the technology infrastructure at Amalie Arena. Sean Walker last week was named the Lightning’s vice president of innovation and technology services, a new position for the team. He comes to the team having been as ...

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