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With eye on cost, nutrition, team brings own cook

Published in SportsBusiness Journal on

John Youk looks up from a camouflage grill beneath a tent at Kentucky Speedway and eyes a Sprint Tower in the distance. He scans the numbers for Stewart-Haas drivers. “Patrick’s third fastest,” he says, nodding. “Stewart’s quick, sixth. We’ve got hot cars. Oh y...

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11/21/11
Legends buys sports facility marketer CSL

In a move that could significantly alter the facility consulting and development space, three-year-old Legends Hospitality Management has acquired one of the leading sports research and venue marketing firms. Legends, the joint venture involving the Dallas Cowboys, the New York Yankees and two pr ...

Tags: Facilities

11/21/11
Red Bulls more than double premium prices

The New York Red Bulls are more than doubling the cost of suites at Red Bull Arena, making them the most expensive premium seats in Major League Soccer, as part of a ticket restructuring that includes outside firm Legends Hospitality Management overseeing suite and season-ticket sales for the team. ...

Tags: Facilities

11/21/11
NASCAR Hall of Fame selling small business memberships

The NASCAR Hall of Fame, which has struggled to meet attendance expectations the last two years, is introducing three corporate membership products for 2012 in hopes of boosting attendance and revenue. The three packages, which are designed for local and regional businesses, are priced at $5,000 ...

Tags: Facilities

11/14/11
Chesney tour expected in Charlotte

Country artist Kenny Chesney is expected to announce his 2012 tour today, including a June 24 show at Bank of America Stadium , the first concert in 15 years at the Carolina Panthers’ facility. As of last week, tour dates were still bei ...

Tags: Facilities

11/14/11
Pointstreak adds NHL deals

Sports entrepreneurs Scott Secord and Kevin Lovitt are marketing software designed to help NHL teams form stronger ties with local hockey programs. At Consol Energy Center, fans can view real-time stats from area youth hockey leag ...

Tags: Facilities

11/07/11
MSG offers midpriced club seats

Madison Square Garden has developed a new midpriced premium-seat product expected to generate about $8 million in annual revenue at the famed arena. The 174-seat Madison Club, featuring an all-inclusive ticket package, will open next year as part of the second phase of MSG’s sweeping three- ...

Tags: Facilities

11/07/11
49ers look to tech category

The San Francisco 49ers’ stadium project provides a golden opportunity for the team to sign deals with several Bay Area high-tech firms that do not have a big presence in sports. The 49ers have yet to announce a naming-rights deal or found ...

Tags: Facilities

10/31/11
Rose Bowl club seats go national

The group marketing new premium seats at the Rose Bowl Stadium is launching a national sales campaign for the bowl game itself. Starting Wednesday, Legends Premium Sales , a division of Legends Hospitality Management , will contact Fortune 5 ...

Tags: Facilities

10/31/11
3 bank deals for Evansville venue

Ford Center was set to open in Evansville, Ind., last weekend with three banks as founding partners inside the 11,000-seat arena. VenuWorks, the firm managing the publicly owned arena, signed five-year naming-rights deals with Old National Bank for the suite level, German National Bank for club s ...

Tags: Facilities

10/24/11
SMU uses suite plan designed for Duke

Southern Methodist University plans to build a three-story tower with suites looking into Moody Coliseum, part of a $40 million renovation of the school’s basketball arena. The design by 360 Architecture is similar to a model the firm’s Tom Waggoner proposed eight years ago for Duke&r ...

Tags: Facilities

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