Racetracks attract music festivals Naming rights haven’t faded, sellers say 49ers stadium: Gold and Blue Isles dates part of arena pitch Barclays to use USC football for entertainment push Victories aren’t yet filling Fenway Legends lands deal for Redskins’ suites Golf tourneys installing Wi-Fi hot spots Hawks add loge boxes to Philips Another shot at retractable roof
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Motorsports facilities attract music festivals05 / 20 / 13Concert promoters are booking more music festivals at racetracks, finding those venues to be the right fit for multiday events. The Electric Daisy Carnival, an electronic music festival, this year added Chicagoland Speedway to its list of sites after its success at Las Vegas Motor Speedway the pa... Tags: Facilities |
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Cubs’ dynamic pricing a one-way street
The Chicago Cubs will dynamically price all seats at Wrigley Field this season but have no intention of dropping single-game tickets below their original price. The Cubs first tested dynamic pricing last year for 5,000 bleacher seats. For 2013, team officials have developed a new program covering ...
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D-Backs, Bud partner in reimagining restaurant
The Arizona Diamondbacks and Budweiser are converting a restaurant next to Chase Field into the Game Seven Grill, themed after the team’s 2001 World Series title. The Diamondbacks, beer sponsor Budweiser and Levy Restaurants, the team’s food provider, are sharing the $1 million to $2 ...
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Pepsi renews with Blues
The St. Louis Blues have signed a five-year renewal with Pepsi that elevates it to a founding partner. The renewal is a three-way agreement among the Blues, Scottrade Center and the Peabody Opera House, a 3,500-seat theater next door to the arena. Pepsi has had exclusive soda pouring rights at Sc ...
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Astros put new shine on Diamond Club
T he Houston Astros are renovating the Diamond Club at Minute Maid Park as part of a comprehensive rebranding of the 13-year-old facility under new team owner Jim Crane . The Astros are investing $2.5 million to expand and refresh the prem ...
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24 seats will come with a burger
Linton Hopkins sat in the stands the night Hank Aaron broke Babe Ruth’s all-time home record at old Fulton County Stadium in 1974. Thirty-nine years later, Hopkins, an Atlanta chef and restaurateur and a rabid Braves fan, will serve his signature double cheeseburgers at Turner Field. ...
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Plumber puts name on Turner club
The Atlanta Braves have signed a five-year deal with Superior Plumbing for naming rights to a new Turner Field club. The Superior Plumbing Club, an 80-seat premium space on the club level on the third-base side of the press box, is a bookend to Georgia’s Own Credit Union Club, which opened ...
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StubHub naming MLS stadium
Ticket reseller StubHub has signed a six-year naming-rights deal with AEG for Home Depot Center in Carson, Calif. Starting June 1, StubHub Center will be the new name of the multisport complex, owned and operated by AEG. The property, which incl ...
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Padres make room for new seating
T he San Diego Padres have developed two new seating products at Petco Park , including a revamped space behind the right-field wall driven by the team’s attempt to generate more offense at the ballpark. As part of a plan to reduce the f ...
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Giants upgrade wireless, suites at AT&T
The San Francisco Giants are boosting AT&T Park’s technology again to stay ahead of demands by users of mobile devices. Fresh off winning their second World Series title in three years, the Giants are also renovating 60 suites, building two new Dugout Store retail locations, squeezing i ...
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New Daytona: An NFL stadium for racing
Expansive concourses, concession areas as large as football fields and more than 40 escalators ferrying people in and out of the facility are just a few of the fan-friendly improvements Daytona International Speedway wants to make in the future. Track President Joie Chitwood III, who is leading a ...
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