Racetracks attract music festivals Naming rights haven’t faded, sellers say 49ers stadium: Gold and Blue Isles dates part of arena pitch Barclays to use USC football for entertainment push Victories aren’t yet filling Fenway Legends lands deal for Redskins’ suites Golf tourneys installing Wi-Fi hot spots Hawks add loge boxes to Philips Another shot at retractable roof
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Motorsports facilities attract music festivals05 / 20 / 13Concert promoters are booking more music festivals at racetracks, finding those venues to be the right fit for multiday events. The Electric Daisy Carnival, an electronic music festival, this year added Chicagoland Speedway to its list of sites after its success at Las Vegas Motor Speedway the pa... Tags: Facilities |
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More teams ink airport branding deals
Sports teams are seeing enhanced branding opportunities through themed restaurants at local airports as terminals across the country go through extreme makeovers. Concessionaires bidding for lucrative food contracts at these terminals are being told to incorporate local brands in their proposals ...
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Strong debut
Two hours before Livestrong Sporting Park opened for its first Major League Soccer game June 9, fans approaching the front door stopped to engage in a simple, emotional piece of sponsor activation.
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Populous launches division
Sports architect Populous has launched Activate , a division focusing on sponsor integration inside sports facilities. Populous Activate will work with teams, leagues, brands and their marketing agencies to come up with ideas for developing spo ...
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Camden Yards per caps up
Editor's note: This story is revised from the print edition. The horrible weather that hammered Major League Baseball over the first two months of the season made it tougher for teams, not to mention their concessionaires, to make money. Bu ...
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Innovation required at Barclays
Barclays Center has been downsized from Bruce Ratner ’s ill-fated Atlantic Yards mixed-use project, but the massive infrastructure upgrades tied to the arena development do not make the job any easier to build an NBA arena in Brooklyn. ...
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New club part of BankAtlantic Center renovation
BankAtlantic Center officials have a plan to develop a new all-inclusive club and theater boxes as part of the biggest renovation to the Florida Panthers’ arena since it opened in 1998. SUNRISE SPORTS & ENTERTAINMENT ...
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Dynamo execs find ideas
Houston Dynamo officials took a whirlwind trip through Europe and brought home some fresh ideas for their new stadium project after visiting two German soccer venues. Chris Canetti , the Dynamo’s president of business operations, and Pau ...
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Ole Miss considers arena without suites
Ole Miss wants to build a new arena that will most likely follow Oregon’s model, meaning no suites. The school recently hired Aecom to determine the cost for constructing an arena similar in size to 9,061-seat C.M. “Tad” Smi ...
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MSG boosts customer service
Madison Square Garden has boosted its customer service infrastructure in preparation for its three-year renovation, which recent estimates value at $975 million. The arena has hired 15 “personal relationship managers,” created a website that features a 3-D virtual view of the arena from ...
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Control of ticketing at issue
An agreement that the NCAA signed with Veritix to provide primary ticketing and other services for its championship events has brought to the surface a conflict over who controls ticketing rights at sports facilities. The three-year exclusive deal, which covers all NCAA championships, was announc ...
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