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United Airlines grabs Coliseum naming rights

Published in SportsBusiness Journal on 05 / 22 / 17

United Airlines is buying the naming rights to venerable Los Angeles Memorial Coliseum for just north of $70 million over 15 years, according to sources familiar with the negotiations, making it the richest naming-rights deal among college football stadiums. ...

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Tags: Marketing and Sponsorship, Facilities

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Sporting Innovations has new brand

Sporting Innovations, the 5-year-old sports technology offshoot of Major League Soccer club Sporting Kansas City, is rebranding itself as FanThreeSixty in an effort to link more directly with its flagship product, the FanThreeSixty platform. Company executives described the new company brand and ...

Tags: Media

Vegas sells T-Mobile on naming deal

One year ago, T-Mobile’s Peter DeLuca and Meredith Starkey stood on a parking garage in Las Vegas, staring at a big hole in the ground where a new arena was sprouting up on the city’s famed Strip. It was during the Consumer Electronics Show and officials with AEG, which is privately f ...

Tags: Facilities

Breaking Ground: Engaging in Atlanta

A tlanta United FC’s new practice facility will cater to the team’s sponsors as much as its players, according to the project architect. MLS’s newest franchise starts play in 2017 at Mercedes-Benz Stadium , the downtown venue ...

Tags: Facilities

ESPN founder ready to pitch new tech

ESPN founder Bill Rasmussen is hitting the market this week with a new venture that he says will enhance the at-stadium experience. The man widely credited with launching ESPN in 1979, Rasmussen has formed a company called FEVR Tech that has developed patents to allow teams and stadiums to commun ...

Tags: Facilities, Media

Could FAA objections ground stadium?

St. Louis Rams owner Stan Kroenke and the developer of his proposed Inglewood, Calif., stadium have until Thursday to reply to the Federal Aviation Agency’s November determination that the venue would be a hazard for airplanes coming into nearby Los Angeles International Airport. ...

Tags: Leagues and Governing Bodies, Facilities

Breaking Ground: HNTB in Sacramento

S acramento Republic FC’s selection of HNTB to design its new stadium is a dream come true for a select group of designers involved in the project. The $180 million development, which would be built if Major League Soccer allows the USL ...

Tags: Facilities

Company Watch: American Wave Machines

American Wave Machines founder Bruce McFarland (below) envisions wave-creation technology, like used at Surf’s Up in New Hampshire, revolutionizing the sport of surfing. ALL PHOTOS COURTESY OF AMERICAN WAVE MACHIN ...

Tags: Facilities, Olympics

ANC adds colleges after Learfield deal

Video technology vendor ANC Sports Enterprises has added a record number of college signage clients since its acquisition by Learfield Sports in February. The deal has evolved into a new name for Purchase, N.Y.-based ANC, which is now called ANC ...

Tags: Facilities, Colleges

Inside the Game: Concessions volunteer

I felt pretty bad. It was minutes before kickoff of “Monday Night Football” in Charlotte, and the guy just wanted to buy a beer. His craggy face put him well past 21, probably in his early 40s. He pulled out his Canadian driver’s license as proof. “Sorry,” I said. &l ...

Tags: Facilities

Breaking Ground: Surf’s up at Petco

T he San Diego Padres are converting a section of right-field bleacher seats at Petco Park into a beach-themed group space for the 2016 season. The $3.5 million project, funded by the Padres, is tied to a five-year deal the team signed with l ...

Tags: Facilities

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