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ESPN shops deals for new CFP watch party and halftime concert

Published in SportsBusiness Journal on 06 / 26 / 17

ESPN will have several new sales opportunities, including a championship watch party, halftime concert and enhanced hospitality for the 2018 College Football Playoff in Atlanta. In the past three CFP title games, fan entertainment closed down in the hours before kickoff in order to funnel fans to...

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Numbers, facts back Title IX

I n January, the National Wrestling Coaches Association sued the U.S. Department of Education for the way in which its Office of Civil Rights has implemented Title IX regulations and enforcement. The association, along with other anti-Title IX groups, has vigorously lobbie ...

Tags: Colleges

SBJ/ESPN Sports Poll

F rom July 2001 through June 2002, ESPN Sports Poll, a service of TNS Intersearch, surveyed more than 21,000 U.S. sports fans. More than half of the respondents identified themselves as fans of college football. Here are select demographics of those respondents, indexed against ...

Tags: Colleges, ESPN, Marketing and Sponsorship

Maryland's No. 2 to Kentucky

The University of Maryland's No. 2 athletic administrator, Rob Mullens, has taken a similar position at Kentucky. Mullens, 33, will start his job as Kentucky's executive associate athletic director Sept. 16. He is one of a handful of new hires for Kentucky AD Mitch Barnhart, who began his ...

Tags: Colleges

GM OK with WNBA deal

G eneral Motors re-upped its sponsorship agreement with the WNBA for two more years. Under the agreement, which includes similar inventory as in previous years, GM will move away from focusing its sponsorship solely on the Buick brand and instead use the WNBA sponsorship to show ...

Tags: Basketball, Colleges, Soccer, State Farm, WNBA

Coast to coast

ATLANTA Gladiators armed with name Gwinnett County's new East Coast Hockey League team is now armed for combat — with a name. The name and logo for the Gwinnett Gladiators were recently unveiled. The Gladiators name was chosen from among more than 2,50 ...

Tags: ABC, Adidas, AHL, Baseball, Basketball, Buffalo Bills, Cincinnati Bengals, Coast to Coast, Colleges, ECHL, Miami Marlins, Florida Panthers, Football, Fox, Hockey, Houston Texans, Milwaukee Brewers, Milwaukee Bucks, Motorsports, NASCAR, NBC, Office Depot, Olympics, Pittsburgh Steelers, Reebok, San Diego Chargers, San Jose Sharks, St. Louis Cardinals, Tampa Bay Buccaneers, Toronto Maple Leafs


FACILITIES The SBC Center in San Antonio named Stephen Zito vice president and general manger, Stella de la Garza executive assistant to Zito, John Chaykowsky Sparks assistant g ...

Tags: AHL, Baseball, Basketball, Colleges, ESPN, Football, Game Face, Golf, Hockey, Horse Racing, Los Angeles Dodgers, Minnesota Wild, NBA, NFL, St. Louis Blues, Staples

NCAA sponsor deal close?

The NCAA, as of Sept. 1, has only one corporate sponsor, at least until another deal is completed. All 15 NCAA corporate sponsorships from last school year expired by Aug. 31. The expiration dates were set to coincide with the NCAA's new 11-year, $6 billion agreement with CBS, which began ...

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Title IX turns 30

I had just finished blowing out the candles during my private celebration of Title IX's 30th birthday when I looked around to see what presents my daughters had received. The world was certainly different for female athletes three decades removed from 1972, but I said let's cut t ...

Tags: Colleges, NCAA, NFL, Opinion, WNBA

Big gift to Vandy coach position

V anderbilt University landed a multimillion-dollar endowment gift for its head football coaching position, making it the first school in the Southeastern Conference and one of only a handful of schools in the country with an endowed coaching position. The gi ...

Tags: Alltel, Colleges, Raycom Sports

Don't blame the NCAA

M any of us criticize governing bodies for the misapplication of rules and regulations that appear anachronistic in today's context. Certain circumstances, upon which today's rules are applied, have become far too complex and require greater understanding than they may have in the ...

Tags: Colleges, NCAA

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