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Kentucky is top draw during CBS-Turner era

04 / 14 / 14

During the first three years of CBS and Turner’s NCAA tournament partnership, it was clear who held the most influence: CBS had the biggest games and posted the biggest ratings for the event. This year, though, marked the first time TBS carried Elite Eight and Final Four games. While ...

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Tags: Colleges, Research and Ratings

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08/13/01
WNBA's Hiring Practices

A fter months of research, the most dramatic conclusion emerging from the 2001 Racial and Gender Report Card is this: When women play sport among men, they do better than men at achieving racial and gender equity in hiring practices. Th ...

Tags: Baseball, Basketball, Colleges, Football, Hockey, Olympics, Opinion, Soccer

08/13/01
ESPN Sports Poll

F rom January through December 2000, ESPN Sports Poll, a service of TNS Intersearch, asked sports fans ages 12 and above and with access to a PC if they ever used a PC to get sports information. Here are the results. To read: 46.9 percent of MLB fans said ...

Tags: Baseball, Basketball, Boxing, Colleges, Football, Golf, Hockey, Soccer, Tennis, The Tracker

08/13/01
Sports Industry To Converge?

It hasn't gone entirely as planned. Even two years ago, sports-media executives were talking about an imminent "converged world," in which a single device operated as television and computer. The device would boast the generous bandwidth of television and the interactivity of the Internet. ...

Tags: Basketball, Colleges, Special Report

08/13/01
NCAA Naming Rights Chart

NCAA Division I-A football and basketball facility naming rights.

Tags: Colleges, Naming Rights

08/13/01
People

SPOTLIGHT New Olympic roles for Neal, Zenkel NBC Sports and Olympics added two more members to executive staff in preparation for life after the 2002 Salt Lake City Winter Games. David Neal, who has headed production for NBC's coverage of the last ...

Tags: Careers/People, Colleges, Golf, Hockey, Horse Racing, Motorsports, Olympics, Soccer, Tennis

08/13/01
Media Not The Enemy

S ome people in our sporting society regard the media as a nasty nuisance to be feared and mistrusted. It's as if they were chased by a notebook or bitten by a microphone at a young age. Players, coaches, agents, sponsors and administrators know s ...

Tags: Baseball, Basketball, Colleges, Football, For the Record, Tennis

08/13/01
Univ. of OR Changes Plan

U nwittingly and perhaps unwisely, the University of Oregon has got its football team into the headlines a few months ahead of schedule. The attention, though, has less to do with how the team will run and pass this season than with which TV stations will be allowed ...

Tags: Colleges, This Week's Issue

08/13/01
Hawaii Changes Stadium Plan

A ll of a sudden, they're thinking big — very, very big — out in paradise. University of Hawaii President Evan Dobelle has gone public with a proposal to build a huge campus addition on land near Kapolei, in West Oahu. ...

Tags: Colleges

08/13/01
USC Reaches Deal W/Coke

The University of South Carolina reached an agreement for Coca-Cola to continue as the exclusive provider of soft drinks to South Carolina athletics. The deal, which is expected to be signed in the next few weeks, will be a 10-year agreement worth $5.6 million, with annual payments of $560,0 ...

Tags: Colleges, This Week's Issue

08/13/01
Sega Spends $20M For Games

Sega of America will spend $20 million behind the launch of its new Sega Sports video games this fall as the company moves away from being a hardware manufacturer and begins selling software only next year. Its NFL 2K2 game, which hits stores next ...

Tags: Colleges, Football, Marketing and Sponsorship, Olympics

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