Featured Story

Pac-12 presents new model to ADs

Published in SportsBusiness Journal on 05 / 18 / 15

Pac-12 schools could see an increase of 25 percent to 30 percent in revenue from their multimedia rights by cutting out the rights holders and forming their own in-house sales teams, conference sources say. That could mean an increase of $2 million or more in annual revenue per school. The Pac-12...

Read More

Tags: Colleges

More Stories

05/20/02
Football help for San Jose St.?

San Jose State University may hire a marketing agency to help it stir up fan support for Spartans football as the school fights to stay in Division I-A. The NCAA on April 26 passed a series of attendance and scholarship requirements for colleges to maintain Division I-A standin ...

Tags: Colleges, NCAA, This Week's Issue

05/13/02
Pac Bell Park gets bowl game

Pac Bell hosted East-West Shrine Game. When you consider the hundreds of non-baseball events that the San Francisco Giants have brought to Pacific Bell Park since it opened in April 2000, it's not a ...

Tags: Colleges, ESPN, NCAA, San Francisco Giants, This Week's Issue, XFL

05/13/02
ESPN to try Hawaii bowl again

Officials at ESPN Regional Television Inc., the company that was awarded NCAA certification to hold a bowl game in Hawaii on Christmas, think they can make the event a success despite the fact that two previous bowls, the Aloha and Oahu, had to close shop in 2000 after failing ...

Tags: Colleges, ESPN, Football, NCAA, This Week's Issue

05/13/02
Boone headed back to Ole Miss

P ete Boone , who resigned in 1998 as the University of Mississippi's athletic director to go back to the banking industry, has decided to return to Oxford to head Ole Miss' athletic department for a second time. Mississippi Chancellor Robert Khayat announced last w ...

Tags: Colleges, ESPN, NCAA, Raycom Sports, San Francisco Giants, This Week's Issue

05/06/02
Daktronics brings video to track

I t wouldn't be cost-effective for every NASCAR Winston Cup track to buy a top-of-the-line video display board, considering those venues host only a few events a year, at best. What the tracks did instead was team up with the marketing firm JKS Motorsports and sponso ...

Tags: Colleges, HOK Inc., Motorsports, NASCAR

05/06/02
Events up for Bid

Team: National Association of Intercollegiate Athletics (NAIA) Event: Women's Soccer National Championships Date: Late November 2003 History: Lindenwood University, St. Charles, Mo., 2001; St. Thomas University, Miami, 2000, 1999; University o ...

Tags: Colleges, Events up for Bid, NCAA

05/06/02
Raycom will sell ACC football

Raycom Sports has agreed to act as a sales agent for Jefferson-Pilot Sports' ACC football, SEC football and SEC basketball telecasts for selected accounts, according to Raycom CEO Ray Warren. Raycom and Jefferson-Pilot are already co-rights holders for ACC basketball, for ...

Tags: Colleges, Jefferson-Pilot Corp., Raycom Sports, This Week's Issue

04/29/02
Did Huyghue sign 2 too early?

A report filed by investigators for the state of Florida says that agent Michael Huyghue signed at least two Florida student athletes before he received his agent's license. Huyghue Florida law pro ...

Tags: Colleges, Jacksonville Jaguars, Labor and Agents, NFL

04/29/02
Miami-Ryder naming deal ends

T he University of Miami, seven years after selling naming rights to its still-to-be-completed basketball arena to Ryder System Inc. , is shopping naming rights to the building again. Ryder officials reached an agreement with Miami earlier this month that allows the universit ...

Tags: Colleges, Ryder System Inc., This Week's Issue

04/29/02
Citrus Bowl changes imminent

The Tennessee-Michigan game in January was the last with “Florida Citrus” in the name. The Florida Citrus Commission's decision not to renew as co-title sponsor of the Capital One Florida Ci ...

Tags: Colleges, Florida Citrus Sports, Marketing and Sponsorship

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug