Featured Story

Learfield, IMG College party on

Published in SportsBusiness Journal on 04 / 13 / 15

A March Madness tradition came to an end in Indianapolis. Learfield Sports and IMG College, which since 2002 had jointly staged one of the biggest industry parties on the Friday night of the Final Four, parted ways. The party between the two com...

Read More

Tags: Colleges

More Stories

05/27/02
(Up)grade tougher than it looks

S ince 1990, about a dozen schools have attempted to upgrade from NCAA Division I-AA to Division I-A in college football. The lure is the expectation of greater media exposure and the hope for an elusive financial payoff. Typically, however, costs rise much faster than revenue for ...

Tags: Colleges, Football, For the Record, NCAA

05/27/02
College execs remain happy

Click here for College Choices chart You could offer Texas Athletic Director DeLoss Dodds three times his current salary to leave his job for one outside college sports, and more than likely he'd reject it. "A professional team could me pay double, even triple my salary and I'm not sure ...

Tags: Colleges, NCAA, Special Report

05/27/02
Wisconsin needs suite sales

T he University of Wisconsin, three months after announcing an indefinite delay to a $99 million renovation of its football stadium because of a lack of funding, still needs to secure millions in private and corporate donations and sell more than half of the 93 new suites planned ...

Tags: Colleges, This Week's Issue

05/20/02
Bull Run posts $6.7 million loss

Bull Run Corp. lost $6.7 million in its third quarter, down from $5.7 million in the same period last year. The company lost 19 cents a share, compared with 16 cents last year. Revenue for the quarter ended March 31 was $34 million, compared with $35.6 million last year. For the nine month ...

Tags: Bull Run Corp., Colleges, Finance, Host Communications Inc., NCAA

05/20/02
Cavs exec gets Arizona St. post

After 20 years in marketing for sports teams and venues, Jim Kahler, senior vice president of sales and marketing for Cavs/Gund Arena Co., is going back to school. Kahler In July, Kahler will become ...

Tags: Cleveland Cavaliers, Colleges, Gund Arena Co., Other News, WNBA

05/20/02
Football help for San Jose St.?

San Jose State University may hire a marketing agency to help it stir up fan support for Spartans football as the school fights to stay in Division I-A. The NCAA on April 26 passed a series of attendance and scholarship requirements for colleges to maintain Division I-A standin ...

Tags: Colleges, NCAA, This Week's Issue

05/13/02
Pac Bell Park gets bowl game

Pac Bell hosted East-West Shrine Game. When you consider the hundreds of non-baseball events that the San Francisco Giants have brought to Pacific Bell Park since it opened in April 2000, it's not a ...

Tags: Colleges, ESPN, NCAA, San Francisco Giants, This Week's Issue, XFL

05/13/02
ESPN to try Hawaii bowl again

Officials at ESPN Regional Television Inc., the company that was awarded NCAA certification to hold a bowl game in Hawaii on Christmas, think they can make the event a success despite the fact that two previous bowls, the Aloha and Oahu, had to close shop in 2000 after failing ...

Tags: Colleges, ESPN, Football, NCAA, This Week's Issue

05/13/02
Boone headed back to Ole Miss

P ete Boone , who resigned in 1998 as the University of Mississippi's athletic director to go back to the banking industry, has decided to return to Oxford to head Ole Miss' athletic department for a second time. Mississippi Chancellor Robert Khayat announced last w ...

Tags: Colleges, ESPN, NCAA, Raycom Sports, San Francisco Giants, This Week's Issue

05/06/02
Daktronics brings video to track

I t wouldn't be cost-effective for every NASCAR Winston Cup track to buy a top-of-the-line video display board, considering those venues host only a few events a year, at best. What the tracks did instead was team up with the marketing firm JKS Motorsports and sponso ...

Tags: Colleges, HOK Inc., Motorsports, NASCAR

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug